The depletion of the ozone is leading to stronger sunlight than ever before, which has prompted a number of consumers to seek out innovative yet easy ways to prevent sun damage. Although things like sunglasses and sunscreen are obvious, we're seeing a distinct rise in accessories that monitor ones exposure to the sun to indicate when you've had enough. Additionally, there are apps available to let you know to cover up or go inside.
Health concerns of all kinds are becoming a major area of focus for both residents of North America as well as the world at large. The shift to prevent sun damage might not necessarily be completely new, but the innovations being developed to do so definitely are.
SCORE
2.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 13%
Freshness 8%
