When it comes to male grooming, the industry is starting to boom. More and more men are embracing a beauty regimen that would put their own mother's to shame. Although not necessarily mainstream yet, these male grooming tools are helping this demographic embrace a routine that is fun and easy to execute as often as they can.
From top of the line razors and masculine kits to gender-specific cosmetics and homemade men's skincare, male grooming is becoming much more diverse. Most men might not be actively looking for tips and tricks to improve their personal upkeep routine, but these male grooming products will help open their eyes. Perhaps they would make a great stocking stuffer to help point them in the right direction.
SCORE
5.5 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 72%
Freshness 8%
