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30 Food Pop-Up Experiences

From Branded Bowl-Shaped Haircuts to Artistic Health Pop-Ups

— February 28, 2019 — Marketing
Temporary activations are a great way for engaging with one's consumer base and food pop-ups are ideal for companies who want to debut a new product, culinary enthusiasts that want to initiate sustainable change or brands that simply want to facilitate an unforgettable, Instagram-worthy experience.

Hotpoint, for example, engages in eco-advocacy. The domestic appliance brand seeks to promote conscious consumption via a food waste-fighting cafe that operated on a pay-as-you-feel scheme, with proceeds going to charity.

Other food pop-ups prove to be quite useful while still being successful in getting the advertising message across. KFC, for example, launched an activation that promoted its Spicy Famous Bowls and offered consumers a haircut.

Finally, the food pop-ups that are social media-savvy are ones that embrace a museum-like aesthetic, with an engagingly immersive decor. An example of this would be the Egg House.
7.5
Score
Popularity
Activity
Freshness
29
Coconut Rum Frozen Custards
Coconut Rum Frozen Custards
Sweet Melody Ice Cream Celebrates Christmas With a Rum-Infused Flavor
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28
Foraged Food Pop-Ups
Foraged Food Pop-Ups
Tegui in Buenos Aires Opened a Pop-Up in the Mendoza Wine Valley
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27
Globally Inspired Rice Pop-Ups
Globally Inspired Rice Pop-Ups
The 'Tilda Rice-taurant' Offers a World of Meal Inspiration
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26
Chicken Sandwich Pop-Ups
Chicken Sandwich Pop-Ups
Daniel Son's Katsu Sando Delivers Some of His Favorite Childhood Flavors
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25
Japanese Dessert Pop-Ups
Japanese Dessert Pop-Ups
The Haagen-Daaz Sabo Pop-Up Fuses Ice Cream, Traditional Sweets and Tea
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24
Booze-Infused Ice Cream Pop-Ups
Booze-Infused Ice Cream Pop-Ups
The Tipsy Scoop Pop-Up Will Be Open in Soho for the Summer
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23
Culinary Gondola Experiences
Culinary Gondola Experiences
The Fondue Express Gondola Pairs a Three-Course Menu with Champagne
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22
Blindfolded Food Bars
Blindfolded Food Bars
The 'Bar of YES!' Offers a Blind Tasting Experience Inspired by Snack Bars
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21
Food Waste-Fighting Cafes
Food Waste-Fighting Cafes
The Hotpoint's Fresh Thinking Cafe Menu is Inspired by Often-Wasted Food
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20
Nostalgic 90s Pop-Up Diners
Nostalgic 90s Pop-Up Diners
The 'Saved by the Max' Pop-Up Offers Fans a Taste of Bayside Cuisine
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19
Whole Food Diet Cafes
Whole Food Diet Cafes
The Clean Slate Cafe Pop-Up Serves Whole30-Approved Meals, Snacks & Drinks
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18
On-Demand Meal Starter Deliveries
On-Demand Meal Starter Deliveries
Knorr is Sharing Easy Meals for National Farmers Market Week
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17
Cocktail-Paired Chocolates
Cocktail-Paired Chocolates
The Pop-Up Kit Kat Bar Pairs Cocktails with New Chocolate Flavors
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16
Branded Bowl-Shaped Haircuts
Branded Bowl-Shaped Haircuts
KFC Famous Bowls are Being Promoted with a Pop-Up and Free Haircuts
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15
Stacked Fruit Desserts
Stacked Fruit Desserts
Cafe de Paris Makes Its Bon Bon Sweets with Whipped Cream & Powdered Sugar
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14
Gourmet Snack Brand Restaurants
Gourmet Snack Brand Restaurants
Cheetos Launches 'The Flamin’ Hot Spot' with Roy Choi
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13
Personalized Snacking Pop-Ups
Personalized Snacking Pop-Ups
The Laughing Cow's 'Snack Like You Cafe' Underlines Customization
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12
Chocolate Customization Pop-Ups
Chocolate Customization Pop-Ups
This Kit Kat Chocolatory Pop-Up is Centered on Custom Confections
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11
Promotional Afternoon Tea Gatherings
Promotional Afternoon Tea Gatherings
The Ritz-Carlton and Givenchy Collaborate on a Pink Pop-Up
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10
Egg-Themed Pop-Up Museums
Egg-Themed Pop-Up Museums
The Egg House is Opening a New Location in West Hollywood, Los Angeles
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9
Multi-Sensory Pizza Exhibits
Multi-Sensory Pizza Exhibits
'The Pizza Experience' in Los Angeles is a Pop-Up Pizza-Themed Museum
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8
Single-Day Pop-Up Bakeries
Single-Day Pop-Up Bakeries
Strongbow Dark Fruit Honours Its Fans in Manchester with a Tasty Treat
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7
Cartoon-Themed Ice Cream Pop-Ups
Cartoon-Themed Ice Cream Pop-Ups
The Afters Ice Cream Rick and Morty Pop-Ups Open December 1
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6
Luxe Fast-Food Pop-Ups
Luxe Fast-Food Pop-Ups
The McDonald's Butler Experience Will Offer a Lavish Take on Fast-Food
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5
Designer Avant-Garde Pop-Up Cafes
Designer Avant-Garde Pop-Up Cafes
The Hermes Cafe is Enhancing the Retail Experience
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4
Interactive Crunchy Chocolate Pop-Ups
Interactive Crunchy Chocolate Pop-Ups
Guests of the M&M Pop-up Voted on the Brand's Next Flavor
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3
Breakfast-Dispensing Slot Machines
Breakfast-Dispensing Slot Machines
The Nutella Morning Slot Dispenses Nutella Toast Variations
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2
Glow-in-the-Dark Ramen Bars
Glow-in-the-Dark Ramen Bars
Bompas & Parr is Opening a Showstopping Ramen Noodle Bar in Atlanta
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1
Artistic Health Pop-Ups
Artistic Health Pop-Ups
Special K's Escape the Nonsense Breaks Myths & Promotes Healthy Nutrition
<