Givenchy and the Ritz-Carlton, Hong Kong are bringing luxury to the afternoon tea gathering. For two months, starting February 1st, individuals will be able to attend the fashion brand's 'I Believe in Pink Afternoon Tea' event. The temporary activation is inspired by Givenchy's latest lipstick collection -- 'Le Rose Perfecto.'
The afternoon tea gathering is deeply inspired by the line of "lip care and lip color products." The promotional project offers a range of sweets and savory items that have an exquisite aesthetic. Created by Executive Pastry Chef Richard Long, the hand-crafted goods are informed by the appearance of the make-up range.
The initiative effortlessly elevates Givenchy's Le Rose Perfecto collection, whilst creating meaningful connections with consumers.