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20 Examples of Drink Customization

From Personalized Winemaker Boxes to Customized Scotch Labels

— August 6, 2014 — Art & Design
Whether it's coffee, a fresh-pressed juice or something a little alcoholic, everybody likes their beverages a little differently, which is what makes drink customization so important. Although a lot of the time this is left up to the consumer to make a drink that suits their personal tastes, these examples of drink customization show off products, campaigns and brands that are taking the lead to offer those extra special personalized details.

One fantastic campaign to make note of is Cocktail Request Week, hosted by Bacardi and Jamie Oliver on the Drinks Tube YouTube channel. On a weekly basis, this campaign had viewers send in their requests for mixed drink recipes and master mixologists will share how to whip up the drinks with a step-by-step guide.
5.2
Score
Popularity
Activity
Freshness
20
Virtual Bar Tab Apps
Virtual Bar Tab Apps
WillCall’s BarTab Enhances Your Alcoholic Experience at Concerts
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19
Intelligent Bartending Machines
Intelligent Bartending Machines
This Touchscreen Drink Mixer Helps You Mix the Perfect Cocktail
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18
Couples Only Vending Machines
Couples Only Vending Machines
Coke's Invisible Vending Machine Doesn't Reveal Itself for Singles
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17
Memory-Equipped Cappuccino Makers
Memory-Equipped Cappuccino Makers
The DeLonghi PrimaDonna Creates Perfectly Customized Coffee
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16
Personalized Coffee Cup Illustrations
Personalized Coffee Cup Illustrations
Gabriel Lafitte Nkweti Draws Customers' Names on Coffee Cups
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15
Beer Brewing Kits
Beer Brewing Kits
The HopBox Brewing Kit Gives You All the Tools to Make Brews
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14
Name-Initialled Drinks
Name-Initialled Drinks
The Alphabet-Can Concept Allows You to Label Your Beverage With Its Lid
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13
Customer-Controlled Happy Hours
Customer-Controlled Happy Hours
The Carlsberg HappyBeerTime Stint Revamps the Drinking Experience
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12
Personalized Winemaker Boxes
Personalized Winemaker Boxes
The Signature Series Wine Boxes Highlight Independent Winemakers
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11
City-Customized Alcoholic Drinks
City-Customized Alcoholic Drinks
Our/Vodka Allows Locals to Give It Their Own Hometown Character
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10
Cocktail Making Machines
Cocktail Making Machines
This Party Robotics Bartender Robot Creates Perfectly Measured Cocktails
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9
Customized Drink Campaigns
Customized Drink Campaigns
Jamie Oliver & Bacardi Are Hosting Cocktail Request Week on Drinks Tube
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8
DIY Gin-Making Kits
DIY Gin-Making Kits
This Homemade Gin Kit Lets You Make Your Very Own Gin and Tonics
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7
Lager Vending Machines
Lager Vending Machines
The DraftServ Beverage Vending Machine Lets the Consumers Be the Bartender
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6
Customized Wine Labels
Customized Wine Labels
Personal Wine Allows You to Make Your Own Branding
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5
Expressive Coffee Cups
Expressive Coffee Cups
Gawatt Cartoon Coffee Cups Feature Interchangeable Cups and Sleeves
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4
Customized Scotch Labels
Customized Scotch Labels
'The Whisky Blender' Website Personalizes Your Experience
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3
Mad Libs-Like Wine
Mad Libs-Like Wine
Natasha Shubaly’s Wine Kit Combines Wine and Mad Libs
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2
Humanized Packaged Juices
Humanized Packaged Juices
Bunch Juice Company Has Named and Personalized Their Products
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1
Virtual Beer Pouring Stations
Virtual Beer Pouring Stations
Heineken's Virtual Draught Display Lets Beer Drinkers Get Electronic
<