If you've got a sweet tooth then these cotton candy creations may be totally irresistible to you! Gone are the times where cotton candy was considered a trademark amusement park treat. Now more than ever, this sweet confection is used by advertisers to create eye-catching product displays, as well as used in many other irresistible avenues.
Katy Perry's recent 'California Girls' music video may in fact be to blame for this explosion on cotton candy creations. Sugary fiends everywhere simply can't seem to get enough of the trademark blue and pink treats.
Implications - Businesses who are looking to instantly grab viewer's attentions should consider incorporating edible elements or food references into their product designs and packaging in order to appeal to a consumer's literal appetite.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
