From Stop Motion Coffee Cup Ads to Uncanny Coffee Promos
Tana Makmanee — June 12, 2013 — Marketing
The need for caffeine is something that certain people just can’t go without in the morning, and these creative coffee campaigns are targeting those who can appreciate just how important that cup of joe can be.
Coffee is a great energy booster to start off the day, and those who drink a cup of java every single morning can certainly relate to that jolt of energy that this caffeinated beverage provides. Nowadays, with the amount of coffee retailers looking to draw in new consumers, heavy competition has prompted marketers to start advertising their products in new and creative ways. These unique coffee campaigns are some great examples of how agencies are using innovative marketing methods such as musical numbers and stop motion animation as a way to draw in a much more modern and youthful audience.
Coffee is a great energy booster to start off the day, and those who drink a cup of java every single morning can certainly relate to that jolt of energy that this caffeinated beverage provides. Nowadays, with the amount of coffee retailers looking to draw in new consumers, heavy competition has prompted marketers to start advertising their products in new and creative ways. These unique coffee campaigns are some great examples of how agencies are using innovative marketing methods such as musical numbers and stop motion animation as a way to draw in a much more modern and youthful audience.
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