Transportation services re-think how they run in light of COVID-19
Trend - The COVID-19 pandemic has made consumers, brands and institutions re-think how once-standard lifestyles aren't suitable for the current crisis, and even for life after the crisis is over. Transportation brands are one area that will likely make long term changes, and those in this space are already making adjustments with new sanitation practices, or free rides for essential workers.
Insight - The safety protocols that are currently in place will undoubtedly leave a mark on consumers, even in a post-COVID world. As consumers adjust their lives to be more hygienic and healthy, governments re-think public health policies and brands adjust to shifted production processes and office cultures, the current pandemic has created a psychological shift when it comes to how we view our lifestyles. Changes to public and private infrastructures are therefore inevitable, even when life returns to "normal."
Insight - The safety protocols that are currently in place will undoubtedly leave a mark on consumers, even in a post-COVID world. As consumers adjust their lives to be more hygienic and healthy, governments re-think public health policies and brands adjust to shifted production processes and office cultures, the current pandemic has created a psychological shift when it comes to how we view our lifestyles. Changes to public and private infrastructures are therefore inevitable, even when life returns to "normal."
Workshop Question - How do you foresee your brand being altered even in a post-COVID world?
Trend Themes
1. Shift to Hygienic Transportation - Transportation brands are making long term changes with new sanitation practices, or free rides for essential workers due to COVID-19.
2. Autonomous Transport Solutions - Organizations are implementing self-driving vehicles for COVID-19 tests and reducing human-to-human contact.
3. Contact-less Payment Solutions - Mexico-based ride-hailing startup, Jetty, is implementing contact-less, digital payments with new social distancing rules and maximum capacity riders per vehicle.
Industry Implications
1. Transportation - Transportation brands are making long term changes with new sanitation practices, or free rides for essential workers due to COVID-19.
2. Healthcare - Autonomous vehicles are being implemented to transport COVID-19 tests, reducing potential exposure to other people.
3. Payments and Fintech - Mexico-based ride-hailing startup, Jetty, is implementing contact-less, digital payments with new social distancing rules and maximum capacity riders per vehicle.
4 Featured, 36 Examples:
124,670 Total Clicks
Date Range:
Apr 20 — May 20
Trending:
Average
Consumer Insight Topics:
