Fashion that bolsters self-esteem and conversation through intentional flaw
Implications - In a material society, self esteem is often derived from appearance. Flashing in the face of that would be faux flawed fashion. From fake human skin and faux flesh body suits to shirts that camouflage food and water spills, this apparel strikes an emotional chord.
Trend Themes
1. Faux Flawed Fashion - Using intentional flaws in fashion to bolster self-esteem and create conversation is becoming more popular.
2. Novelty Fashion - Consumers are drawn to unique and playful fashion items that make a statement.
3. Shocking Fashion - Fashion that creates a shock to the system and elicits an emotional response is gaining traction.
Industry Implications
1. Fashion - The fashion industry can take notes from the trend of utilizing flaws and creating unique and shocking items to appeal to consumers.
2. Art - Artists can look to the trend of using synthetic materials to create realistic-looking yet fake human skin and other unusual materials to create thought-provoking and engaging pieces.
3. Marketing - Marketers can use the idea of intentional flaws or quirks to promote products and engage consumers in a playful and unique way.
