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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,429 more

Hand Serums

Skincare focused on hands now comes in the form of serums instead of just lotions

Trend - Hand-targeted serums are increasingly popular as consumers look for more specific ways to improve their skin health. These serums target common problems found in the hand area, including dryness and signs of aging.

Insight - As consumers learn more about the skincare space and the particular products and ingredients that are most effective for their personal needs, they've become increasingly targeted in their approach to skincare. Now, several aspects of their routines are considered a holistic approach to their overall skin health--and they're looking for targeted products that ease this process.
Workshop Question - How is your brand prioritizing targeted care for customers?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 28 Examples:
22,432 Total Clicks
Date Range:
Sep 20 — Apr 21
Trending:
Just New and Mild
Consumer Insight Topics:

Featured Examples

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Related Examples

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