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These New Ben & Jerry’s Sundaes Focus on Toasted Marshmallows

These new Ben & Jerry’s Sundaes frozen treats are arriving in the UK to provide consumers with a way to enjoy some signature Americana desserts. The frozen desserts come in two varieties including the Marshmallow & S'more and the non-dairy Oat of this Swirled, which both put toasted marshmallows in the spotlight. Ice cream fans alike will enjoy ample cookie chunks and swirls of toasted marshmallow throughout with a soft whipped topping on each pint that fans of the brand's Sundaes range are sure to recall.

Country Business Lead Flo Howell spoke on the new Ben & Jerry’s Sundaes frozen treats saying, "Ben & Jerry’s is known for its innovation, and we are excited to introduce three new taste adventures to fans’ spoons. Our Sundaes flavours topped with a never-before-seen whipped top continue to be a hit, so we’re thrilled to be adding two brand new flavours, Marshmallow & S’more and Oat of this Swirled to the range."
Trend Themes
1. Signature Americana Desserts - The demand for frozen treats that feature iconic American flavors like toasted marshmallow is growing in the UK.
2. Innovation in Frozen Desserts - Consumers are seeking new and exciting flavors and textures in their ice cream options, driving the need for innovative creations like Ben & Jerry's Sundaes.
3. Expansion of Non-dairy Ice Cream - As more people adopt a non-dairy or plant-based lifestyle, the demand for non-dairy frozen dessert options continues to rise.
Industry Implications
1. Frozen Dessert Industry - The frozen dessert industry can benefit from creating unique and indulgent ice cream flavors that capture the essence of popular American desserts.
2. Food Manufacturing Industry - Food manufacturers can explore creating innovative toppings and mix-ins that enhance the flavor experience of frozen treats like the Ben & Jerry's Sundaes.
3. Plant-based Food Industry - The plant-based food industry has an opportunity to develop delicious and satisfying non-dairy ice cream options that cater to the growing demand for dairy alternatives.

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