The diversity in subway innovations we've featured is truly astounding. It will open our eyes to the peculiarities of the world underground.
Not necessarily always pertaining to transit, subway innovations range from incognito artists who sketch fellow passengers on ticket stubs to entertainment artists dedicated to lightening people's moods below the city's surface.
Implications - Thousands of people use the subway everyday all around the world. Advertisements are put up along walls and people look at them, but nothing gets a business more noticed than pulling a publicity stunt in the subway. There are tons of people around to watch the events unfold and it is a guarantee that at least one person will film it and post to YouTube.
39 Crazy Subway Stunts
38
No Pants Subway Ride
900 Underground Underwear Enthusiasts in NYC
37
Guerrilla Adbusting
Street Artists FTW-Crew Add Photoshop Toolbox to Subway Ads
36
Controversial Public Transit Photos
Paris Metro Nudes
35
Insane Party Locations
Subway Shindigs Take Public Parties Underground
34
Mini Car Subway Exit
33
Interactive Movie Promos
Tech-Savvy 'Twilight' Posters in Brazil Subways
32
Subway Cart Fashion Shoots
Alberta Ferretti Fall Campaign
31
Habitrail Home Aquarium
A Subway Network for Your Fish
30
Sexist Subways
Women-Only Transit In Seoul
29
Paris Metro Art
28
Subway Sneakers
Above + Below London Recycles Old Subway Seats Into Sneaks
27
Gratevertising
Party Store Uses Subway Grates for Promotion
26
Human Mirrors on Subways
Improv Everywhere Puts 16 Twins on Subway
25
3-D Tongues
Japanese Subway Ads
24
Vintage Subway Ads
Using Old London Underground Campaigns to Inspire New Creativity
23
Subway Music Videos
The Pussycat Dolls Remake 'Jai Ho' from Slumdog Millionaire
22
Energy-Generating Subway Station Floors
East Japan Railway Harvests Power from Commuters
21
Subway Hoedowns
The Xylopholks Entertain New Yorkers In Furry Animal Costumes
20
Ceiling-Mounted Subway Maps
GPS System Pinpoints Location on Subway Car Ceilings
19
Tranquil Spanish Subway Ad
Metro Madrid
18
Subway Cars as Art Studios
The Village Underground
17
Animated Subvertising
Subway Ads Flicker in Asia
16
Subway Street Art
The Take a Seat Project
15
Branded Landmarks
NYC Subway Car Gets Wrapped
14
Subway Web Surfing
WiFi Rail Makes Deal with BART for Underground Internet Access
13
Nordic Metro Art Installation
The Tunnel of Light Escalator
12
Rollercoaster Metro
Carmelit Slanted Subway
11
Subway Ticket Art
138,000 Tickets Converted Into Astro Boy Pixel Art
10
Stylish Subway Entrances
Toulouse, France Introduces Modern Art to Public Transit
9
Sketchscapes
Edgartista's Subway Ride-Inspired 'New Millennium' Drawings
8
Transit Map Jewelry
NYC Metro Cuffs Make Navigating the Big Apple Easy
7
Underground Art Galleries
The Platform at Degrave Street Subway Station
6
Subway Stations Get Mobile Service
NYC Tunnel Talk
5
Subway Head-Holders
Gadgets to Help Tired Commuters Take Quick Naps en Route
4
LED Technology for Subways
See-Through Information
3
Subway Ticket Portraits
Parisian Metro Artist Luc Grateau
2
Redecorating Subway Cars
Pranksters Turn Train into a Living Room
1
Subway Car Room
Michal Tatarkiewicz's Mural
Related Ideas
00s Skateboarding-Inspired Footwear
One Block Down and Vans Join Forces on the Star Bullet
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Smart Fridge Vending Machines
Subway is Testing a Vending Machine Filled with Pre-Made Sandwiches
Branded Interactive Parks
Birkenstock's Birkenfields Invited New Yorkers to Slow Down
Video Game-Inspired Vehicle Designs
The Conceptual 'MG MAZE' Celebrates Real and Virtual Worlds
70s Film-Inspired Shoe Designs
The Undercover x Dr. Martens Collaboration Train Continues
Toronto Film Exhibitions
Imposter Cities Exhibition Explores Architecture & Cinematic Authenticity
Impairment-Aiding Navigation Apps
The Commute Booster App is Made to Help the Visually Impaired
Skateable Pyramid Art Installations
PlayLab Inc Works with Vans on a Bright Yellow Skate Ramp
Transforming Commuter Kick Scooters
The Conceptual 'Beam' Scooter Has a Flip-Up Seat
Collaboration Fashion Designer Vehicles
The Toyota Aygo X UNDERCOVER is Limited to 5,000 Examples
Water-Ready Sports Car Concepts
The Citroën Above and Under by Sangheon Chung is Transformative
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Underwater Bicycling Parking Lots
Amsterdam Opens up a Large Underwater Lot at Centraal Station
Graphic Collaborative Streetwear Series
PUMA and STAPLE Join atmos Tokyo on a New Collection
Dynamic CGI Mascara Campaigns
Maybelline New York Unveils an Activation with a Giant Mascara
Playable Beer Coasters
This Budweiser Campaign Uses Vinyl Coasters to Support Underground Artists
Branded Departure Boards
"Bumble Airlines" Promotes a Premium Dating App Feature
Time Travel Fast Food Ads
These McDonald's Ads Take People Back in Time to Escape Inflation
Pre-Duct-Taped Shoe Designs
Vans Vault Takes the Pre-Distressed Footwear Style to the Next Level
Underground Delivery Systems
Wendy's & Pipedream are Changing Mobile Order Delivery
Pizza-Inspired Streetwear Collections
Dinner Service Ny Debuts the Prince Street Pizza Collection
Psychedelic Sculptural Art Installations
The Frank Stella: Recent Sculpture Exhibition Opens in NY
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Monotrack Bike Designs
YoouTube Channel Make It Extreme Boasts an Intriguing DIY Bike Concept
Spicy Condiment-Inspired Chips
Subway Just Added New Miss Vickie’s Baja Chipotle Chips
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Transport-Inspired Footwear Collections
Mallet London Partners with Transport for London
Fine Art-Inspired Fashion
Pacsun & The Met Collaborated on a Covetable Apparel Capsule
Cheeky Wireless Service Ads
Visible's New Campaign with Jason Alexander Highlights Transparency
Channel-Switching Commercials
This Tubi Super Bowl Ad Tricked Millions of Sports Viewers
Cross-Country Beer Trains
The Coors Light Chill Train Invites Passengers Aboard with CGI
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
Playful Travel-Inspired Sock Designs
HOTSOX and Meagan Morrison Debut a Range of Playful Socks
Rejuvenated Chinese Train Stations
MAD Architects Breathed New Life Into a Century-Old Station
Footlong Snack Bags
Subway Created Sidekick Safes to Securely Store Its Footlong Snacks
Miniature Sub Sandwiches
The World's Smallest Sub by Subway Marks a New Menu Addition
Popcorn Dispenser Billboards
Streaming Service ITVX Marked Its Launch by Sharing Snacks in the UK
Hip Hop Fashion Exhibitions
MFIT Presents Fresh, Fly, and Fabulous: Fifty Years of Hip Hop Style
Globally Inspired Sandwich Menus
Subway Canada Has Introduced Four New Globally Inspired Subs
Street Art-Style Cookies
Cookie Plug Combines Graffiti, Street Art & Hip-Hop Culture
Glowing Movie Campaign Murals
Paramount Creates a Teenage Mutant Ninja Turtles Mural
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
QSR Sandwich Sauce Ranges
Subway Sauces Bring the Brand's Condiments to the Kitchen
Underarm Celebration Initiatives
Dove's #FreeThePits Challenges Stereotypes and Boosts Confidence
Spray Can Fragrances
Step Aboard's Chicago Perfumes Pay Homage to Works of Art
Fast Food EV Chargers
Subway is Partnering with GenZ EV Solutions on Subway Oasis Charging Parks
Tree-Integrated Mysterious Art
Banksy Unveils a Mysterious Tree Mural in London's Finsbury Park
Surprise Concert Tickets
Live Nation's Shuffle Tickets Share a Randomly Chosen Concert
Inflation-Fighting Mini Subs
Subway Just Added a New 3-Inch Mini Sub Option in Pakistan
Opulent Branded Holiday Events
Moët & Chandon Unveils a One-of-a-Kind Event in New York City
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Subterranean Garden Installations
Tideway is Bringing Attention to the Thames Tideway Tunnel
Nugget-Inspired Video Games
McDonalds and The Sandbox Create the McNuggets Land Game
Toronto Neighborhood Expansions
Spatial Media Offers a Project Overview of the Eastern Waterfront
Cheeky Electric Vehicles Ads
Škoda 'Hijacks' Competitors in Innovative Marketing Campaign
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Name Change QSR Promotions
The Subway Name Change Promotion Rewards Consumers Who Change Names
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Weekend Excursion City Vehicles
The Playbox Urban Mobility Vehicle is Imagined for 2040
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
Cheesy Rolled Bread Snacks
Subway Footlong Dippers Use the Brand's New Lavash Bread
Expansive Graphic-Detailed Streetwear
Drama Call Presents its New Collection for the Season
Refreshed Sandwich Rewards Programs
Subway MVP Rewards is Coming to the US, Canada and Puerto Rico
Book Vending Machines
This Book Vending Machine Inspires Readers at Exeter St Davids Station
Accessible Subway QR Codes
Colorful QR Codes in New York's Subways Will Help People Navigate
Canada-Themed Sandwich Menus
Subway Canada Has Added a New Canuck Classic Sandwich
Virtual Car Meetups
7-Eleven is Inviting Fans to Meet Virtually in Fortnite
Digital City-Inspired Art Works
New Digital Art is on Display in Grand Central Station
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Musical Makeup Metaverses
Maybelline's Makeup Your Mix Campaign Immerses Roblox Users
Sandwich-Inspired 70s Decor
The Retro Schlotzsky's Sandwich Studio Line Honors an Iconic Menu Item
Street-Informed Collaborative E-Bikes
Daily Paper Taps the Help of Super73 to Create the ZX Bike
Plant-Based QSR Sandwiches
Subway® Reveals its New Plant-Based Sub, the Plant Picante
Spicy Virtual Restaurants
The Hot Ones Pop-Up Restaurant Puts Taste Buds to the Test
QSR Blimp Restaurant Experiences
The Subway in the Sky Promotion Will Arrive in Four Locations
Canadian QSR Cookie Releases
Subway® Canada Recently Announced the Launch of the Footlong Cookie
Offline Newspaper Publications
County Highway Revives Print Culture
New Yorker-Inspired Fashion Capsules
Rhuigi and Puma Pay Homage to Real New Yorkers
QSR Food-Inspired Door Designs
McDonald's France Launches a New Digital Campaign of Door Visuals
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
TV-Show Christmas Markets
The Emily In Paris Pop-Up In NYC Transported Visitors to Paris
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
Subway-Inspired Colorful Highlighters
Wonjun Jo Designs the New Modular LINE Highlighters
DIY-Themed Upstairs Lounges
Public Records Taps Shane Davis to Design a New Lounge Space
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Decadent Footlong Cookies
Subway Debuted Footlong Cookies for National Cookie Day
Cairo-Based Streetwear Lookbooks
Unknown Taps Rapper Unknown T to Star in its New Campaign
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Cheeky Series Star Campaigns
MTN DEW Debuts a New Superbowl Ad with Aubrey Plaza
Street Art-Adorned Perforated Footwear
Crocs Joins Futura Laboraties on a New Set of Shoes
Short-Form Foodie Feeds
Uber Eats is Testing Out a New Vertical Feed Like TikTok and Instagram
NYC Fall-Ready Militaristic Streetwear
maharishi Presents the Art of the Invisible Warrior
Repurposed Waste Transit Tiles
Jeffrey Miller Creates Riles for the London Underground
Vibrant Retro Transport Campaigns
VCCP Creates Public Transport Safety Campaigns for the TFL
Elevated Grunge Streetwear
Ksubi's Express to Mars Spring 2024 Collection is Detail-Oriented
Smoky BBQ-Inspired Sandwiches
Subway The Smokehouse Edition Sandwiches Come in Three Options
Shareable Appetizer Buckets
Subway Debuted Pigs in Blankets Sharing Bucket for the Holidays
Redesigned Unifying Transit Terminals
Foster + Partners Renovates the NY Midtown Bus Terminal
Mother's Day Sandwich Promotions
This Subway Mother’s Day Promotion Rewards Gift Givers
Suburban-Inspired Art Exhibitions
Stacy Leigh Unveils Her Latest 'Escape to B-Roll' Art Exhibition
Progressive Sleeper Transit Designs
2050 Lab Designs a New Sleeper Car for Comfort On-The-Go
Chessboard-Themed Apparel Collections
UNDERCOVER's Collection is Inspired by Music Album Covers
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Individualism-Focused Apparel Capsules
Gap Debuts a Collection with The Brooklyn Circus
Saucy Teriyaki Sub Sandwiches
Subway Has a New Teriyaki Blitz Sub Made with Marinated Steak
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Illuminated Public Artful Toilets
Tomohito Ushiro Designs the Hiroo East Park Toilet in Tokyo
Youth Intern Social Stunts
Louis Vuitton Hires a 13 Year Old Intern After Sketches Went Viral
Vibrant Public Art Installations
Rico Gatson's Installation Brings Life to Penn Station
Rebuilt Historic Train Stations
MAD Introduces the Train Station in the Forest in China
Minimal Urban City Apartments
GRT Architects Designs the East Village Apartment in NY
QR Code Travel Tickets
Delhi Metro Unveils QR Code-Based Paper Tickets for Metro Passengers
Garage-Converted Box Theaters
Dash Marshall Completes the Transformed Detroit Public Theater
Airport-Navigation App Updates
The Latest Uber Updates Make Planning Travel More Streamlined
Hyper-Fast Charging Stations
New York City's Latest EV Charging Supercenter is Powered by Gravity
User-Generated Toronto Baseball Ads
GO Transit Celebrates Toronto Blue Jays with Fan-Created Ads
Caribbean Cuisine QSR Bowls
Subway Jerk-Spiced Rice Bowls Come in Two Varieties
Latticed-Steel Transport Hub Columns
Tremend Designs the Metropolitan Station in Lublin
Real-Time Transit Updates
Moovit Users Can Now Track Transit Vehicles on the Map in Real Time
City Exploration Apps
Concrete is a Social Exploration App Inviting Users to Discover Their City
Sushi-Themed Sneaker Silhouettes
Connecting Plots and Menulog Debut a New Sushi-Inspired Campaign
Inflated Vibrant Futuristic Buses
Midjourney Helped Create the Mutated School Bus Design
Subway Pizza Deliveries
Pizza Hut x Teenage Mutant Ninja Turtles Offers Underground Delivery
Branded Math Challenges
Subway® Canada's Math Challenge Helps Basketball Fans Win Big
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Off-Menu Meatball Subs
Potbelly Has New Underground Menu Offerings Just for National Meatball Day
Farm-Raised Chicken Sandwiches
Subway Canada is Offering a New Chicken Rancher Sandwich
Barrel Vault-Topped Metro Stations
KA Architecture Studio Designs the Jahad Metro Plaza
Taxi Round-Trip Services
Uber Unveils the Intercity Round Trips Feature for Indian Travelers
Urban Communal Dining Events
Toronto's Weekly Communal Table Program is Hosted Under a Highway
Metamorphosing Fall-Ready Fashion
DZHUS Presents its New Seasonal Transit Collection
Premium QSR Deli Sandwiches
Subway Introduces the New 'Deli Heroes' Sub Collection
Singer-Dedicated Streets
David Bowie Street is Celebrated in Paris
Country-Wide QSR Rewards Campaigns
Subway The Great Canadian Challenge Offers Rewards Points