These soda packaging innovations range from AR soda cans to soda bottles made from recycled marine plastic.
When it comes to canned packaging, standouts include Coca Cola's AR cans and PepsiCo's Pepsi Zero Sugar cans that feature a matte black finish -- with both examples aiming to elevate the traditional packaging format. Coca Cola's AR cans encourage consumer interaction and were created in collaboration with Ogilvy Mexico and VFX house Timber. The cans spotlight 12 stories that can be accessed through a mobile app, featuring animated characters and uplifting messages. Moreover, PepsiCo Pepsi Zero Sugar packaging boasts a sleek design with a high-end aesthetic, aiming to stand out on grocery store shelves.
Other soda packaging innovations to note include B&B Studio's whimsical brand identity for Dalston's 'Soda Lights' range. The branding mimics splattered paint with various colors identifying correlating flavors.
15 Soda Packaging Innovations
15
Paperboard Soda Packaging
The Coca-Cola KeelClip Packaging Focuses on Recyclability
14
Marine Plastic Soda Packaging
This Recycled Soda Bottle from Coca-Cola is 100% Recyclable
13
OLED-Equipped Soda Packaging
These Star Wars Coca-Cola Bottles Promote the Upcoming Film
12
Vibrant Tea Sodas
Teatulia's Effervescent Drinks Combine Brewed Tea, Herbs and Fruit
11
90s Cartoon Soda Branding
The 7UP Free Packaging Includes the Iconic Fido Dido Character
10
Matte Black Soda Cans
PepsiCo Has Announced a New Pepsi Zero Sugar Packaging Design
9
Functional Prebiotic Sodas
Poppi's Better-for-You Beverages are Packed with Health Benefits
8
Clear Eco Soda Packaging
The Sprite 'Clear is the New Green' Campaign Celebrates Recyclability
7
Color-Splash Soda Can Designs
B&B Studio Arranges a Whimsical Identity for Dalston's 'Soda Lights'
6
Sparkling Yuzu Drinks
Moshi Makes Fizzing Beverages with Fragrant & Tart Citrus Flavors
5
AR Soda Cans
Coca-Cola's Packaging Comes to Life with Augmented Reality Characters
4
Dark Fruit Sodas
Dr. Pepper Dark Berry Puts a Dark, Fruity Twist on the Original Soda
3
Repurposed Sparkling Fruit Drinks
Flawsome! Makes Refreshing Beverages with "Wonky Fruit"
2
Non-Alcoholic Celebration Beverages
DRY Botanical Bubbly Makes Alcohol-Free Alternatives
1
Cocktail-Focused Ginger Sodas
The Q Mixers Hibiscus Ginger Beer will be Available at Target
Related Ideas
Peelable Dissolving Bottles
Tomorrow Machine's Peelable Bottle Design Dissolves In Water
All-Black Mystery Sodas
This Zero-Sugar What the Fanta Has a Secret Flavor and a Striking Color
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Crystal-Adorned Crushed Cans
Sam Keller Glamorizes Food Products and Packaging
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Cat-Themed Soda Cans
Pepsi Cat Cans Commemorate the Growing Number of Cat Owners in China
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Gold Trophy-Themed Soda Cans
Coca-Cola Europe Launches a New Can Design Honoring the World Cup
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Carbonated Milk Sodas
P.S. milk sodas is a Flirty Canned Beverage Concept
Recycled Ocean-Bound Plastic Bottles
The Ocean Bottle's GO Bottle Pushes Sustainable Efforts
Aluminum-Packaged Water Cans
Thinkerbell and the Laneway Festival's Founder Launch a Water Product
Uplifting Energetic Soda Rebrandings
PepsiCo Unveils a New Branding Language for the Soda 7UP
BYO Bottle Drink Stations
The Refilled Refiller Stations Eliminate Single-Use Packaging
Aseptic Eco Beverage Packaging
The Tetra Brik Aseptic 200 Slim Leaf Carton is Paper-Based
Comic Strip Milk Bottles
Seki Milk Created Artful Bottle Designs to Encourage Dairy Consumption
Color-Changing Beer Labels
Coors' Bottles Help to Prevent Freezer Tragedies
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Ready-to-Pour Tinned Spirits
Departed Spirits Disrupts the Category with Flask-Like Packaging
Paper-Packaged Private Label Wines
ALDI is Launching Wines in Paperboard Bottles in the UK
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Glitchy Beer Cans
Coors Light Created a Special-Edition Beer Can Based on a Viral Moment
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Sustainable Skincare Packaging
Olay's First-ever 100% Recycled Jars are Launched with Walmart
Push-Up Cosmetic Jars
The Quadpack PP-Pop Jar is a Refillable Single-Material Packaging Solution
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Can-Based Cleaning Kits
Puracy's Clean Can Starter Kit Eliminates Single-Use Plastic
Paperboard Gin Bottles
Georgian Bay Spirit's 100% Recycled Paperboard Bottle is Produced in Canada
Youthfully Vibrant Sodas
Mirinda's New Visual Identity Was Crafted for Gen Z
Canned Enhanced Water Drinks
ShineWater Transitions from Plastic Bottles to Aluminum Cans
Sustainable E-Commerce Packaging
Dow and P&G China Launch Reduced Weight and Impact Packaging
AI-Formulated Zero-Sugar Sodas
Coca-Cola Y3000 Zero Sugar Was Co-Created by Humans and AI
Refillable Canned Body Care
KANKAN and Morrama Launch a Refillable Dispenser Range
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Paper Vodka Bottles
Mother of Pearl Vodka Debuts the First Australian Vodka in a Paper Bottle
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Mexican Soda-Inspired Shoes
Official Imagery for the Jarritos x Nike SB Dunk Low Arrives from Nike
Carbon-Negative Soft Drinks
Tenzing Sets Itself Apart as a Soft Drink Brand with Carbon Labeling
AR Sampling Advertisements
The #TakeATaste Campaign Shares Free Coca-Cola Zero Sugar Bottles
Aluminum Plastic-Free Water Packaging
The Perfect Hydration Alkaline Water Comes in New Packaging
Ocean Saving-Reusable Water Bottles
Ocean Bottle Recently Launched the New Product, Go.
Fiber-Based Food Packaging
Hinojosa Unveils the New 'Foodservice' Packaging in Three Formats
Paper-Based Vodka Bottles
Absolut Vodka is Selling Paper-Based Bottles Commercially in the UK
Recycled Plastic Bottle Campaigns
Coca-Cola Promotes the Toss In, Take Out Initiative
Aluminum Coffee Packages
Zeitgeist Coffee Factory Uses Durable Aluminum Packaging with a Valve
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Recycled Beer Bottle Ads
Corona's Campaigns Encourage Consumers to Recycle Empty Packaging
Refillable Beauty Brands
Maya's Thoughtfully Designed Cosmetics Combat Plastic Waste
Eco-Friendly Spirit Packaging
Diageo and EcoSpirits Partnered on New Circular Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Aluminum-Packaged Bottled Waters
This Gold Emblem Purified Water is Being Launched at CVS Pharmacy
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Carton Wine Packaging
Lassonde is Using Tetra Pak's Tetra Prisma® Aseptic for Two Wine Brands
Beer-Based Blister Packs
This Blister Packaging for Cosmetic Refills is Made from Beer By-Products
Aluminum Wine Bottles
Element[AL]'s Packaging is Compact, Lightweight & Easily Recycled
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
Canned Candy-Flavored Milk Drinks
These Mars and Galaxy Canned Milk Drinks Come in 250ml Servings
Aluminum-Packaged Kombuchas
Mortal Kombucha Has Introduced Eco-Friendly Aluminum Bottles
Sugarcane Cosmetics Packagings
'Bulldog' Uses Sugarcane Bagasse to Reduce its Carbon Footprint
Bio-Based Paper Packaging
Covestro's Partially Plant-Based Coating Boosts Recyclability
Fully Recyclable Condiment Packaging
Heinz Tomato Ketchup Squeezy Bottles Have a New Cap Design
Sustainable Natural Wine Boxes
Big Naturals Offers a Premium Tasting Experience in Eco Packaging
Functional Effervescent Drink Ranges
SmartSoda Brilliant Life Drinks are Made with Alkaline Water
Creative Constellation Water Bottles
The Evian x Coperni Bottle Invites People to "Look Closer"
Sustainable Skincare Packaging Pivots
Aveeno® Canada Introduces a New Look & Better, Eco Packaging
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Reusable Packaging Initiatives
PepsiCo Has Announced a New Packaging Goal
Plastic-Free Alcohol Packaging
The Aldi Recyclable Alcohol Packaging Reduces Plastic Waste
Mini Eco-Focused Drink Packaging
The SIG DomeMini Bottle is Made with FSC-Certified Paperboard
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
Reduced Material Gin Packaging
Beefeater 24 Packaging Now Has 90% Less Plastic and More
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Eco-Conscious Scotch Packaging
This New Laphroaig Packaging Cuts Emissions by 30%
Paper-Packaged Snack Chips
Walkers Baked Multipacks Ditch Plastic in Favor of Paper Alternatives
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Recycled Private Label Packaging
ALDI Introduced Recycled Plastic Bottles for Water and Soda
Japanese Landscape Soda Packaging
Coca-Cola Unveils the Slim Bottle Japanese Pattern Design
Dino-Themed Water Cartons
Boxed Water is Taking a Bite Out of Pollution with Jurassic World
Recyclable Lightweight Wine Bottles
Ron Rubin Brands Unveils its 100% Recyclable Wine Bottle
Next-Generation Soda Branding
The New Pepsi Logo Showcases a Bold Typeface and Elevated Aesthetics
Rebranded Offbeat Sodas
Dr Pepper's New Cans and New Campaign Embrace Weirdness
Stackable Bottled Cocktails
BLOC's Experimental Cocktails are Packaged in a Convenient Size
Comic-Inspired Soda Cans
Marvel and Coca-Cola Join on the Heroes Captivating Can Designs
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Psychedelic Canned Wines
WAVES Shares Quality Varietals Without the Seriousness
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Mixologist-Grade Canned Cocktails
be. Canned Cocktails Come in Five Flavors
Exclusive Marshmallow-Flavored Sodas
Pepsi and Peeps to Launch the Marshmallow-Flavored Soda Again
Milan-Honoring Aperitif Packaging
The New Campari Bottle Draws Aesthetic Cues from the City
Sustainable Cereal Packaging
Weetabix Now Features Fully Recyclable Packaging
Paper-Based Appliance Packaging
Phillips Home Appliance Products are Repackaged Using DS Smith
Flat Recycled Wine Packaging
ALDI is Introducing a Recycled PET Wine Bottle in its Private Label
Splashy Canned Water
Drink Weird Sets Itself Apart with Bold Branding & Convenient Cans
Aluminum Cleaning Bottles
Cleancult Packages Cleaning Solutions in Waste-Reducing Packaging
Reusable Packaging Sparkling Waters
PATH Sparkling Flavored Water Comes in Aluminum Bottles
Aluminum Bottle-Packaged Gin
Penrhos Spirits Launches its Gin in Vetroplas Aluminum Bottles
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
DIY Whisky Bottles
Stauning's Customizable Labels Creatively Solve Supply Chain Issues
Arizona-Inspired Aluminum Bottles
PepsiCo Design Drops a Limited-Edition Pepsi Zero Sugar Design
High-Caffeine Energy Cans
Barr Soft Drinks Launches the Pwr-Bru Big Can Energy Drinks
Recyclable Film Packaging
These Amcor Recycle-Ready Thermoforming Films are Launching in Europe
Sustainable Polypropylene Bottles
Abel & Cole Debuts a Refillable Milk Bottle for UK Customers
Low-Sugar Chocolate Cereal Bars
Mars China Debuted a Low-GI Snickers Bar with Flexible Packaging
Two-Tabbed Beer Cans
Nendo Unveils Its New Beer Can Design with Two Opening Tabs
Sustainable Blackcurrant Packaging
Hero Benelux Unveils the Sustainable 'Cassis' Carton Packaging
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Lightweight Gin Bottles
Sipsmith's New Gin Bottle Design Cuts Its Weight by 20%
Recyclable Milk Bottle Caps
Tesco Releases Clear Bottle Caps for its Milk Jugs to Aid in Recycling
Post-Consumer Recycled Bottles
Sustainaholics Released a Line of Aluminum-Bottled Spirits
Revamped Eco Juice Packaging
Capri-Sun Packaging Now Features Stronger Paper Straws
Rewarding Milk Packaging
Ocado's Milk Bottle Recycling Initiative Gives Rewards for Recycling
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Eco-Conscious Juice Boxes
Simple Times Mixers Supports Curbside Recycling with its New Packaging
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
Bag-in-Box Spirit Packaging
Mandatory Spirit Co. launches Australian-First 1.5l bag-in-boxes
Sustainable Ocean Plastic Bottles
Lidl Utilizes Prevented Ocean Plastic for its New Bottle Designs
Non-Carbon Black Packaging
Berry Superfos Partners with Diplom-Is on Non-Carbon Black Containers
Advanced Molecular-Recycling Bottles
Air up and Eastman Launch a Drinking Bottle with Tritan Renew
Fiber-Based Meat Packaging
This Chilled Meat Packaging Reduces Plastic by 90%
Guilt-Free Bubble Tea Cans
Teaspoons & Co Packages Its Drinks in Aluminum Cans
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Upscaled Sparkling Water Cans
DASH Water Debuted Larger Cans in Line with Customer Insights
Peelable Snack Pouches
ProAmpac's New Recyclable Snack Pouches are Made with Easy-Peel Technology
Reformulated Sugar-Free Colas
The New Pepsi Zero Sugar Has a More Authentic Cola Flavor
Zero-Sugar Carbonated Soda
Dr. Pepper Unveils a 'Zero' Iteration of its Popular Carbonated Soda
Revamped Non-Alcoholic Packaging
Three Spirit Unveils a New Packaging Design for its Alternatives
Liquid Dairy Product Packaging
This Sidel PET Bottle Comes in Several Sizes for Yogurts and More
Recycled Records Campaigns
Coca-Cola, Mark Ronson and Madlib to Launch 'Recycled Records'
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Updated Ice Tea Packaging
Push Beverages Debuts a New Bottle for its 'Tribe Tea' Lineup
Recyclable Pouch Refreshment Packaging
Capri-Sun Introduced Its First-Ever Recyclable Drink Pouch
Aluminum-Based Cocktail Packaging
UK Supermarket Waitrose Swaps its Glass Packaging for Aluminum
Neon-Colored Portable Bottles
Stanley is Previewing its Upcoming 'Neon Collection' for Spring
Foaming Aluminum Packaging
Vetroplas and Envases Release a Wide-Neck Aluminum Foamer Bottle
Eco Recycled Soda Packaging
Sidel StarLiteR rPET Prioritizes Material Circularity for Brands