Domestic violence campaigns are crucial to drawing public attention to a subject that is often plagued by silence and stigma. Traditional campaigns have been limited to television, video and print. However, the rise of social media has presented a new way to reach an even wider audience.
Some of the most powerful domestic campaigns are those that are interactive. These particular campaigns capture the viewers' attention and force them to think about the gravity of these issues. These kinds of campaigns can range from bruise-revealing beer coasters to poignant anti-abuse vending machines.
Other domestic violence campaigns have sought to capture public attention by using recognizable iconography. When a viewer is confronted with something familiar, it makes the issue seem that much more real. Some examples of such campaigns include abused princess ads, bruised Barbie dolls and bloodied cartoon characters.
35 Powerful Domestic Violence Campaigns
From Violent Beauty Photography to Abused Princess Ads:
Katherine Pendrill — Jul 16, 2015 — Social Good
34
Abused Princess Ads
These Battered Disney Ads by Saint Hoax Hope to Put an End to Domestic Abuse
33
Bruised Doll Art Projects
Samantha Humphreys' Barbie Doll Art Series Addresses Adult Topics
32
Female-Empowering Street Art
'Stop Telling Women to Smile' Tackles On-Going Street Harassment
31
Deity Domestic Violence Campaigns
India's 'Save Our Sisters' Depicts a Haunting Truth About Abuse
30
Bruise-Revealing Abuse Ads
This Domestic Abuse Campaign Uses Beer Coasters to Deliver Its Message
29
Photoshopped Abuse Awareness Campaigns
This Twitter Campaign Was Inspired by the Ray Rice Scandal
28
Violent Beauty Photography
'Bruised Behind the Mask' Comments on Domestic Abuse
27
Domestic Violence Cartoon Illustrations
Alexsandro Palombo Draws Cartoons Unhappily Ever After
26
Violent Shadow Billboards
UNICEF's Domestic Violence Ad Takes on a Darker Tone at Night
25
Visual Storytelling Cards
Debbie Millman's Poetic Word Play Cards Let You Create Your Own Stories
24
Abused Iconic Characters
The No Violence Against Women Project is Followed by the 'Cowards' Series
23
Cleavage-Blaming Abuse Ads
The Star Models Sexual Violence Campaign Promotes a Powerful Message
22
Bruise-Healing Billboards
This Domestic Abuse Awareness Ad Has Onlookers Heal a Battered Woman
21
Viral Domestic Abuse Campaigns
The Salvation Army Turns the Dress Debate on Its Head
20
Charitable Anti-Abuse Ads
The Penny Prison by Movimento De Mulheres Fights for Women's Rights
19
Domestic Abuse Makeup Tutorials
This Ray Rice Makeup Tutorial Throws Shade at the NFL
18
Bruise-Baring Awareness Ads
'Brother' Designed a Series of Poignant Domestic Abuse Ads
17
Anti-Abuse Vending Machines
The Helpless Machine Made for a Shocking Domestic Violence Campaign
16
Life-Saving Domestic Abuse Apps
The Aspire News App Helps Victims of Domestic Violence
15
Poverty-Violence Awareness Campaigns
The 'Locust Effect' Highlights Violence Against the Poor
14
Haunting Domestic Violence Ads
This World Cup Domestic Abuse PSA Will Chill You to the Bone
13
Violence-Portraying Drink Coasters
The Violent Coasters Aim to Discourage Domestic Abuse
12
Viral Domestic Violence PSAs
Boys Asked to Slap a Girl and Their Response is Eye-Opening
11
Poignant Anti-Violence Photography
This Violence Against Women Photography Series is Raw
10
Athletes Domestic Violence PSAs
Athletes Say 'No More' in the NFL's Domestic Violence PSA
9
Anti-Abuse Fashion Shows
This Domestic Violence Awareness Stunt Takes the Form of a Runway Show
8
Alarming First-Person Abuse Videos
This Woman's Day Video Puts Viewers in Someone Else's Shoes
7
Disturbing Domestic Violence Ads
The No More Superbowl Ad Offers a Haunting Look at Domestic Abuse
6
Object-Blaming Abuse Ads
These Ads Speak Out Against Excuses for Female Domestic Abuse
5
Anti-Violence Beer Coasters
This Tokyo Bar Designed Beer Coasters to Help Combat Domestic Violence
4
Revised Abuse Campaigns
Demus' Facebook Anti-Abuse Campaign Shows How Victims Edit Their Stories
3
Nonviolence Awareness Stunts
Disque Denuncia Staged a MMA Fight Between a Man and a Woman
2
Secretive Safety Apps
Vodafone's Red Light App Disguises as a Mirror and Flashlight
1
Empowering Women Celeb Campaigns
Megan Fox Raises Awareness for International Women’s Day 20
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Unapologetic Women-Centric Campaigns
O Positiv Health Hosted an Empowering Event in New York
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Connection-Focused Luxury Fashion Campaigns
The Salvatore Ferragamo Holiday 2025 is Heartwarming
Debunking Skincare Campaigns
The Periodic Fable by The Ordinary Exposes Beauty Industry Buzzwords
Cinema-Inspired Fashion Campaigns
Brunello Cucinelli Released Cinema Meraviglia for the Holidays
Furniture-Honoring Campaigns
IKEA Wherever Life Goes Campaign Honors Furniture as Everlasting
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Star-Backed Alcohol Campaigns
This Dom Pérignon Campaign Unites Creators in an Artistic Tribute
Documentary-Style Hair Campaigns
Cécred’s 'A Deeper Understanding of Hair' Shows Power and Purpose
Gender Stereotype-Busting Toy Campaigns
The LEGO Group Launched the She Built That Campaign
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Enigmatically Suspenseful Fashion Campigns
Tom Ford Presents Its Fall 2025 Advertising Campaign
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Telenovela-Inspired Safety Videos
Philippine Airlines Unveiled 'Care That Comes From The Heart’
Vibrant Mental Health Campaigns
CDC Has Launched the Playfully Illustrated Free Mind
Pet-Powered Beauty Campaigns
e.l.f. Cosmetics' Animal Intelligence Redefines "AI"
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Nationwide Soda Campaigns
America250's Coca-Cola Mini Cans Campaign Spotlight All 50 States
Milestone Beauty Campaigns
The Body Shop Launched Its 'Rebellious by Nature' 50th Anniversary Ad
Halloween Essentials Campaigns
IKEA Turns Home Essentials into Shields for Scary-Movie Nights
Panda-Inspired Sport Campaigns
Panda Station Dresses Panda Statues in Tracksuits for an Activation
Mission-Driven Haircare
Burd Beauty is Devoted to Preventing Domestic and Teen Dating Violence
Night QSR Campaigns
The Mcdonald’s Night Posters Turn Post-Party Cravings into Glowing Urban Art
One-of-a-Kind Beauty Campaigns
The Beauty Machine by Dove Challenges Algorithm-Driven Standards
Desert Diamonds-Inspired Bridal Campaigns
De Beers Group Puts Desert Diamonds in the Spotlight
Urban Landscape-Inspired Campaigns
The Casablanca Fall 2025 Advertising Campaign is Interesting
Soccer Athlete-Starring Beauty Campaigns
e.l.f. Partners with the NWSL's Jess Carter
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Family-Focused Cleaning Campaigns
ECOS Celebrates Life's Beautiful Chaos with Little Messes Ad
Sultry Black-And-White Fashion Campaigns
Ludovic De Saint Sernin Emphasizes Power and Sensuality
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Community-Driven Fashion Campaigns
Cupshe Debuts its 'Limitless Campaign' with Casting Calls
Luxury Festive Campaigns
Bloomingdale’s Unveils Its 2025 Holiday Campaign
Home-Centric Beauty Campaigns
Sally Beauty Debuts the Holiday Beauty at Home Campaign
Tribute-Paying Luxury Fashion Campaigns
Mcqueen's Pre-Fall 2025 Campaign is Set in Coach & Horses
Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Soccer-Centric Soda Spots
Pepsi's 'Refresh the Game' Campaign Brings Soccer Icons Together
All-Asian Beauty Campaigns
Maybelline Face the Difference Features 40 Asian Pacific Trailblazers
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Anti-Counterfeit Campaigns
This Vaseline Nigerian Prince Campaign Warns Against Fake Products
House Party-Themed Campaigns
Hiders Keepers Shows Stella Artois’ Clever Take on Party Etiquette
Analog-Themed Camera Campaigns
Polaroid Launched 'The Camera for an Analog Life'
Period Care Campaigns
Honey Pot Launched its 'Periods Made Better' Campaign
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Global Runner-Inspired Campaigns
PUMA Introduced its 'Go Wild' Campaign
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Feel-Good Ad Campaigns
Pella’s 'Make Life Brighter' Campaign Celebrates Home and Comfort
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Conceptual Educational Soaps
The Consent Soap Highlights Boundaries Through Physical Interaction
Aspirational Mother's Day Campaigns
Tiffany & Co. Boasts 'Strong Like Mom' Mother's Day Campaign
Kindness-Focused Travel Campaigns
Global Child: Travel & Purpose Debuts a Qatar Episode
Culturally-Inspired Travel Campaigns
Louis Vuitton’s New Travel Campaign Spotlights China
Empowering Scar-Focused Campaigns
Bio-Oil® Debuts the Scar Stories Campaign with Ariana Madix
Distracted Driving Awareness Videos
Project Yellow Light's 'Love Story' Is a Wake-Up Call
Esteem-Boosting Campaigns
The Dove Super Bowl Ad Champions Girls’ Body Confidence in Sports
Musician-Supported Beauty Campaigns
The Revlon Be Unforgettable Campaign Enlists Megan Moroney
Sentimental Dairy Campaigns
'Everybody Milk' by Dairy Farmers of Ontario Celebrates Daily Rituals
Adventurious Luxury Furniture Campaigns
Louis Vuitton's 2025 Travel Campaign is Visually Appealing
Cinematic Haircare Campaigns
OLAPLEX Introduced its 'Designed to Defy' Campaign
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Globalized Tournament Campaigns
Coca-Cola Debuts 'Uncanned Emotions' for the 2026 World Cup
Honest Shaving Campaigns
Wilkinson Sword's Any Hair, Anywhere Shatters Shaving Myths
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Diversity-Focused Furniture Campaigns
IKEA Canada Initiates a Marketing Effort Titled Making Space
Polo Shirt Marketing Campaigns
U.s. Polo Assn. Launches a Global Campaign Highlighting Its Origins
Joyful Sport Campaigns
Dove's Super Bowl Ad, The Game Is Ours, Celebrates Girls' Confidence
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Celebratory Midlife Campaigns
The Stripes Beauty Hotter Than Ever Destigmatizes Menopause
Animated Footwear Campaigns
Vivobarefoot Unveils Free Your Feet Campaign Through Joyful Animation
Collective Brand Identity-Promoting Campaigns
Gucci Showcases the La Famiglia Campaign
Empowering Cosmetic Campaigns
The Revlon Be Unforgettable Campaign Reinterprets a Brand Tagline
Affectionate Cat Campaigns
SHEBA's Ignored to Adored Invites Cat Parents to Build Better Bonds
Health Engagement Disparity Campaigns
Function Health and SubwayTakes Partner on a Campaign
Comedian-Supported Antiperspirant Campaigns
Hannah Berner Spotlights Dove's New Range
Collaborative Domestic Violence Campaigns
Purina and Sarah Hyland Debut 'Courageous Together'
Musical Wellbeing Campaigns
ASICS Launches the ‘Move Your Body, Move Your Mind’ Campaign
Creative Eerie-Themed Soccer Campaigns
Nike Football Reimagines Soccer with 'Scary Good'
Vibrant Cafeteria-Inspired Campaigns
Lunchtime Becomes a Joyous Time in 'The Lunchables Effect'
Communal Prevention Initiatives
The American Foundation for Suicide Prevention Runs Its Campaign
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
High-Concept Brand Campaigns
The ‘Legitimate You’ Campaign Proves Every Brand Can Look Pro
Canadian Fan-Based Campaigns
Molson Launches its 'Performance Enhancing Canadians' Initiative
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Disruptive Fashion Art Galleries
Dirty Looks Examines Clothing as a Tool for Cultural Resistance
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Boxing-Inspired Measuring Tools Campaigns
Bosch Power Tools Premieres the Champ Campaign
Football-Centric Hero Campaigns
Under Armour's 'We Are Football' Campaign Has a Star-Studded Cast
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Silent Nature Campaigns
Jeep Promotes Its Cherokee Hybrid with Quiet Wildlife Photography
Female Athlete-Fronted Luxury Campaigns
The Coach x WNBA Campaign Merges Fashion & Basketball
Women-Focused Digital Safety Initiatives
The Durex Blocker Debuted for International Women's Day
Value-Driven QSR Campaigns
Domino's 'Who Likes Pizza?' Visualizes Pizza's Worth
Women-Honoring Creator Campaigns
xTool Ran the Her Voice, Made Visible Campaign
Horror-Inspired Sports Campaigns
Nike Presents the Scary Good Campaign with Satire Themes
Road Safety-Focused QSR Campaigns
McDonald's Türkiye Launched a Campaign Called Drink & Drive
Accessible Design Campaigns
Canva's Really, Really Good Design Transformed a Sandwich Business
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Embedded Safety Networks
‘Ask for Angela’ Builds Retail-Based Support Systems Across Toronto
Paper Food Packaging Campaigns
This Koehler Paper Campaign Showcases the Market Shift
Festive Fairytale Campaigns
Boots' Gift Happily Ever After Celebrates Meaningful Gifting
Robust Childhood Cancer Campaigns
Childhood Cancer Canada Launches 'Let's Face the Unimaginable'
Vibrant Creativity Campaigns
Crayola Debuts its 'Creative Acts of Color' Initiative
Empowerment Beauty Kit Launches
Wanessa Moura's New Release Features an Anti-Rape Whistle
Conscientious Tourism Campaigns
Evaneos Advocates Against Overtourism in a New Campaign
Cinematic Fashion Campaigns
Alessandro Michele's Fall 2025 Campaign for Valentino is Alluring
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Menstrual Health Day Initiatives
The Period Purse Launched 'Menstrual Health Day is Every Day'
Holiday Football Campaigns
The Chelsea FC Magic of Blue Campaign Brings People Together
Christmas Retail Delivery Campaigns
The Debenhams Delivered Campaign Was Created by Exposure
Ethical Cosmetics Campaigns
Sabrina Elba Advocates for Ethical Sourcing and Child Labor Reform
Social Home Cleaning Campaigns
CLR Brands Aims to Make Cleaning Attractive in New Campaign
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Media Literacy Programs
YouTube x Institute for Strategic Dialogue Launched 'Be Internet Citizens'
Eco-Friendly Tourism Campaigns
Dominica Launches a New Tourism Campaign Dubbed 'Nature of Love'
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Women-Empowering Photograph Campaigns
Ownever Made a Statement This International Women's Day
Pancake-Centric Health Campaigns
Pancakes Against Breast Cancer Sparks Conversation & Action
Local Shop Portrait Campaigns
Coca-Cola Highlights Bosses Campaign Celebrating 125 Years in UK
Child Abuse-Preventing Campaigns
Prevent Child Abuse America Launches an Important Initiative
Interactive Traveler-Focused Campaigns
Tessan Will Spotlight the 100 Travelers Campaign
Sophisticated Monochromatic Campaign Films
Baccarat Partnered with Photographer Koto Bolofo
Child Neglect-Focused Campaigns
Vantage Foundation Partners with SOS Children's Villages Portugal
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Empowering Beauty Campaigns
Bella Vida Santa Barbara has launched its 'You Are Amazing' campaign
Destigmatizing HIV Spoken Words
FUNCTION and Maggie's Toronto Launched Destigmatize: Voices
UK-Expanded Furnishing Campaigns
Blum UK Unveils the 'More Than A Drawer' Campaign
Domestic Violence Hotline Partnerships
The Mary Kay Ash Foundation Combats Domestic Violence
Visual Discovery Campaigns
Pinterest Autumn-Winter Ads Highlight Castlecore Dreams and Fuzzy Vibes
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Creative Protest Archives
Pocket Protests Showcases Global Creative Resistance Against Fascism
Mardi Gras-Themed Breast Campaigns
Frida Marked Mardi Gras with the Breast Gallery Campaign
Multi-Level Cancer Awareness Ads
The United Breast Cancer Foundation is at Times Square