Top 25 Publicity Stunts in December

The top December 2019 publicity stunts explore ideas like insect influencers on Instagram, completely clear cocktails and hair salons specifically for newly single people. A number of brands are launching unexpected pop-up experiences, including the LaDainian Tomlinson’s Arby’s Steakhouse, which was only open for one day, and the New York Knicks-themed pizza parlor opened by BuzzFeed and Chase Bank.

Gearing up for the holiday season, brands are creating everything from scented wrapping paper and musical product packaging to food-holding holiday sweaters and branded baubles. Those who love the movie Elf will be especially delighted by the hotel suite Club Wyndham created based on the modern holiday classic—right down to the fact that the kitchen in the suite is stocked with all of the ingredients to make Buddy the Elf’s signature spaghetti with maple syrup dish.