A few decades ago, the idea of mixing a social issue with something as cut-throat as advertising would have turned more than a few heads, however, these advertising-aware social enterprises are taking a new approach to marketing. Some of the organizations in this list are companies that offer marketing, branding and advertising services themselves, for example, Adbongo, Inc. offers a more holistic program that includes incubation. Others in this Social Business top list are product-oriented social enterprises or hybrid organizations that have paid attention to what advertising can do when it comes to increasing their purpose-filled mission.
From social good realtors to eco lifestyle magazines, these advertising-aware social enterprises don't try and hide that they're trying to get you on their side of the coin, that is, sell you something.
60 Advertising-Aware Social Enterprises
60
Altruistic Online Marketplaces
'Shop With Meaning' Sells Socially-Responsible Items with a Story
59
Sustainable Hipster Fashion
'Threads for Thought' is Eco and Donates Proceeds for Good
58
Social Branding Success Charts
This Infographic Explores the Best Brand ROI Through Social Media
57
Positivity-Spreading Creative Agencies
Baldwin& Creates Brands Through Advertising and Content
56
Creative Agencies for Good
Advertising for Humanity Offers Marketing for Nonprofits
55
Superstitious Karma Tees
'Reverse the Curse' Gives Goats While Helping Cubs Fans
54
Greening Consultants
'Synergy Enterprises' Helps Businesses Reach Triple Bottom Line Goals
53
Beans for Benefit
When You Buy a Bag of ONEbean Coffee, Choose a Cause to Support
52
Strategic Environmental Marketing
4GreenPs Focuses on Metrics and Social Causes Simultaneously
51
Coffee Ground Mushrooms
'Back to the Roots' Turns Waste into Gourmet Ingredients
50
Water Creating Billboards
This Eco-Friendly Advertising Creates Clean Drinking Water from Humidity
49
Worker-Owned Web Design
CoLab Coop Works Collaboratively for Social Enterprises
48
Eco Chic Lifestyle Magazines
'Positive Luxury' Helps Customers Make Ethical Fashion Choices
47
Clean Business Agencies
Adbongo Inc. Offers Incubation, Cause Marketing and Branding Services
46
Hope-Promoting Handmade Bags
The 94 Store Employs Historically Disadvantaged South Africans
45
Upcycled Inner-Tube Accessories
Alchemy Goods Creates Bags and Wallets from Recycled Materials
44
Poverty Business Development
TechnoServe is an International Nonprofit Founded in 1968
43
Strategists for Change
Junxion Strategy offers Social Purpose and Sustainability Management
42
Energy Poverty Entrepreneurs
Solar Sister Targets Women to Sell Lamps and Improve Livelihoods
41
Wasted Apple Beverages
Batlow Premium Cider Stems from the Australian Co-Operative
40
Subsidized Community Restaurants
Ellice Cafe & Theatre is a Hub of Activities and Delicacies
39
All-Natural Sandwich Spreads
Peanut Butter & Co is Committed to Social Responsibility Partnerships
38
Environmentally Conscious Crafts
Association for Craft Producers Connects Artists and Retailers
37
Social Good Certifications
B Corporations Use Business to Solve Social and Eco Problems
36
Co-Op Cacoa
Kallari Chocolate Bars Support 850 Families and the Rainforest
35
Altruistic Artistic Apparel
Mozaiks Aims to Steer Fashion Away from Empty Branding
34
Purpose-Based Marketing
‘Advertising for Good' Has a Social Mission
33
Ethical Pillow Dresses
Scarlet Threads Sells Vibrant Fashion to Create Employment in Rural China
32
Fairtrade Chic Drinks
Lemonaid Beverages and ChariTea Look Cool, Pay Farmers Fairly
31
Scarves for Education
Zaanha Fashions Help Send Children in Afghanistan to School
30
Vegan Fair Trade Ventures
Autonomie Project is Fashion That Doesn't Hurt the Wallet or the Planet
29
Social Good Realtors
GIVE Group Gives 25% of Commissions to Charities of Their Clients' Choice
28
Collaborative Artisan Cushions
Tilonia by Designing Hope is a Stylish and Altruistic Home Line
27
Beneficial Online Marketplaces
Buy With Heart Provides Marketing Resources for Social Ventures
26
Socially Responsible Marketing Solutions
Eighty2degrees is Sustainability-Driven Graphic Design
25
Luxury-Marketed Contraceptives
B Condoms Melds Social Responsibility with Branding
24
Social Entrepreneurship Vlogs
Cafe Impact Sheds Lights on Individuals' Career Paths
23
Community-Built Solutions
Mama Hope Doesn't Adhere to a 'One Size Fits All' Model
22
Resumes for Water
'Thirsty Talent' Offers Professional Writing that Funds Clean Water in Africa
21
Labor-Reducing Dairy Farms
Arohana Works in India to Reduce Dependency
20
Ads That Nourish Kids
Lazy Angel Browser Add-On Easily Fights Malnutrition in Children
19
Poverty-Fighting Soap
'Eve Echo' Sells Hygiene Products That Offer Loans to Female Entrepreneurs
18
Teen Crime Correction Campaigns
Beyond Social Services Helps by Rearranging Lifestyle Choices
17
Social Business Supporters
Ankur Capital Helps Impact-Driven Businesses in India Succeed
16
Mobile-Enhanced Giving
'mGood' Allows Non-Profits to Create Text Message Campaigns
15
Crowdsourcing H2O Texts
NextDrop Uses SMS to Make Water Service More Reliable in India
14
Portuguese Social Portals
Brazil Station Provides Language Services and Education
13
Design Solutions for Purpose
Cause Creative Offers Marketing Services for Charities
12
Female-Focused Biz Incubators
Spark:Her by FYSE Helps Women Social Entrepreneurs Launch
11
Education-Enabling Embroidery
ZAANHA Helps Afghan Women Learn How to Run a Successful Business
10
Farmer-Funded Fiber Companies
Alpaca United is a Textile Business Changing the Game
9
Ethical Ad Firms
Do Good Advertising is Socially and Environmentally Conscious
8
Socially Responsible Consulting Companies
The TREES Group Partners With Disadvantaged Businesses
7
Positive Impact Promo Products
Ad Spice Promotional Marketing Uses Earth-Friendlier Products
6
Waste-Reverting Social Enterprises
Wombling CIC Recycles Goods Headed for the Landfill
5
Human Trafficking-Haulting Agencies
The Nomi Network Provides Employment and Support for Victims
4
Life Lesson Gurus
The Amazings is a Social Enterprise Harnessing the Skills of Retirees
3
Indoor Sports Social Enterprises
Adrenaline Alley Gets Young People Together with Fun and Media
2
Annual Summer Co-op Festivals
The Co-operatives Fortnight is a UK-Based Campaign
1
Non-Profit Toilet Paper
‘Who Gives A Crap' Supports Water Sanitation Programs
Related Ideas
100 Social Enterprise Innovations
From Paradigm-Shifting Marine Organizations to Accessible Loans
Slavery-Fighting Jewelry
The Brave Collection Helps Combat Human Trafficking
Interactive Advertising
Trend Hunter’s Erin Kirkpatrick Sheds Light on Activist Campaigns
Anti-Advertising Street Art
The 'Brandalism' Billboards Reclaim UK Outdoor Areas
Found Material Jewelry
KORA Designs Worked with Artisans in Kenya, Rwanda and Ghana
Education-Enabling Carryalls
Fly Canvas Bags Benefit Schools for Underprivileged Children
Olympic-Themed Artillery Bracelets
Peacebomb Upcycles Shrapnel from Laos into Jewelry
Charitable Bicycle Campaigns
The Porteur Foundation Donates to Children in Developing Countries
Seasonal Eco Eateries
A Better World Cafe Serves up Accessible Sustainable Food
Ethical Vegan Condoms
GLYDE Products are Certified Pure Natural Pleasure
Preppy Literacy-Promoting Garments
Read’s Clothing Project Benefits Books for Africa
Fanatical Foodie Communities
Feast On It is a Toronto-based Collective of Shared Culinary Passion
Fair Trade-Only Websites
Global Goods Partners Features the Work of Women Artisans
Charitable Coffee Shops
The Movement Cafe is an Artsy Space That Hosts Local Performers
Sustainable Handwoven Totes
Bundubags is a Line of Bags Made from Recycled Cargostrapping
Jimmy Ostholm, Founder & CEO of The Porteur Foundation (INTERVIEW)
Ethical and Empowering Accessories
Tukula Provides Opportunity and Hope for Artisans in Uganda
Eco Emergency Campers
Module Soterias Combine into Trailer Parks and Temporary Towers
Curated Cause Marketplaces
Given Goods Company Offers Brands with a Purpose
Business Report Installations
L-Bank Annual Report by Jung von Matt Visualizes Tricky Numbers
Entrepreneurship-Enabling Crafts
Buying a Prosperity Candle Helps Women Refugees Open a Business
Perfecting Resume Guides
This Infographic Gives Great Tips for Crafting the Perfect Resume
Destroyed Architecture Art
Beyt by '2b design' is a Social Enterprise Employing the 'Unemployable'
Strategic Environmental Marketing
4GreenPs Focuses on Metrics and Social Causes Simultaneously
Bike-Promoting Community Companies
'Get Cycling' is a Social Enterprise Promoting a Healthy Life
Artist-Supporting Social Enterprises
Art Sumo Offers Paintings from All Over the World
Health-Promoting Camping Gear
Kammok Sells Hammocks to Provide Mosquito Nets in Africa
Conscious Contraceptive Campaigns
Celebrate World AIDS Day 2012 with the Durex #1share1condom
Empowered Hand-Crafted Accessories
BADALA Gives Single East African Mothers a Working Income
Offbeat Autumn Knits
The Good Night, Day Label Offers Warm, Seldom Seen Garments
32 Volunteer-Supporting Social Enterprises
From Altruistic Law Firms to Fair Trade Underwear
Worker-Owned Web Design
CoLab Coop Works Collaboratively for Social Enterprises
Humanitarian Shopping Sites
SOCO Marketplace Attempts to Raise Awareness on Social Causes
Profit-Based Coffee Charts
This Chart Lays Out the Profit Plan for Global Coffee Business
Puppy Plastic Surgery Ads
Nick Kroll Presents LA Residents with a Billboard Worth Remembering
Fair Trade Statement Jewelry
Raven + Lily Features Collections Benefiting HIV-Positive Women
Bike-Delivered Organic Java
Peace Coffee is a Fair Trade Brew Company in Minneapolis
Fair Trade Sri Lankan Toys
'Lanka Kade' is a Family-Run Social Enterprise for Kids
Teenage Social Media Charts
This Infographic Explores the Relationships Between Teens and Facebook
Anti-Slavery Quilts
Anchal Provides Commercial Sex Slave Workers Alternatives to Exploitation
Clean Business Agencies
Adbongo Inc. Offers Incubation, Cause Marketing and Branding Services
Donor-Fueled Web Communities
GivingSomeThing is an Online Platform Getting Goods to Nonprofits
Worldstock (INTERVIEW)
In Commemoration of the Passing of World Fair Trade Day
Upcycled Inner-Tube Accessories
Alchemy Goods Creates Bags and Wallets from Recycled Materials
Online Security Mistake Charts
Symantic's Infographic Shows the Five Biggest Web Security Mistakes
Poverty Business Development
TechnoServe is an International Nonprofit Founded in 1968
Organic Food Fighters
Stonyfield Farms' 'Be a Food Superhero' Campaign Advises Healthy Eating
Incentive-Based Kid Community Service
Beltline Bike Shop in Atlanta Gets Youth At-Risk Involved
Healthy Economy Books
'Creating Good Work' by Ron Schultz Expands the Conversation
Organic Food Delivery Software
Bucky Box Makes It Easier for Businesses and Customers
Tammy Allen, Founder/CEO of Do Good Get Rewards (INTERVIEW)
Platform to Encourage Volunteers
Instructional Social Media Guides
This Infographic Teaches Key Shortcuts and Google+ Tricks
Bridget Hilton, Founder of LSTN Headphones (INTERVIEW)
Socially Conscious and Eco-friendly
Ethical Entrepreneurial Beads
These Arudo Yat Necklaces for New Life Help Women Start Businesses
Guarantor Model Capital
MicroCredit Enterprises Uses the Funds of People with a High Net Worth
Anti-Mafia Co-Operative Products
The Ethicando Store in Paris Stocks Fairtrade Food and Designs
Clever Philanthropic Attire
These Gaggle of Tees Designs Support Important Non-Profit Initiatives
Co-op-Made Honeycomb Crunches
Divine's Milk Chocolate Bees is the Result of a New Partnership
Social Good Entertainment
Global Good Games Aims to Shift the Video Gaming Paradigm
Bolivian Co-Op Clothing
Artesania Sorata Creates Artisan Goods and Employs Women
Tweeting Clothes Dispensers
Billboard Vending Machines Award Tweeters Who Compete for Soft Shirts
Legendary Sea Monster Billboards
The Kraken Black Spiced Rum References The Popular Legend
Holistic Food Experiences
Aya Community Markets is an Organic Nourishment in Dc
Virtuous Event Celebrations
The 'A Good Week' Launch is on Its Way So Prep for Fun
Women-Owned Web Design
YIKES, Inc. is a Competitive and Sustainable Business
One-For-One Meals
For Every Healthy Lunch Purchased, Table for Two Provides a Meal to an African C
Change-Making Business Incubators
Enspiral is a Creative Launch Pad for Social Start-ups
Beneficial Online Marketplaces
Buy With Heart Provides Marketing Resources for Social Ventures
Non-Profit Collaboration-Enabling Groups
The Taproot Foundation is a Changemaking Organization
Social Enterprise Software
Benetech is a U.S.-Based Nonprofit Technology Company
Crafty Microfinance Blogs
Ahkun Takes a Different Approach with Local Artisans
Indian Social Entrepreneurship Programs
The Tata Institute of Social Sciences is Pushing the Scene
Peace-Filled Community Spaces
Busboys and Poets is Part Performance Venue and Part Restaurant
Carbon Offsetting Cookstoves
The Paradigm Project Offers A Safe Alternative to Open Fire
Exploratory Infographic Charts
This Infographic Explores Various Kinds of Info Charts
Innovative Micro-Crowdfunding Sites
The Tipping Bucket is a Web Platform for Social Change
Rehabilitative Dairy Farms
La Fageda Offers Employment as Well as Support for the Disabled
Beneficial Business Locating Programs
The Social Impact App Uses GPS to Find Responsible Retail
Low-Income Microfinance Associations
RADIM Works in Buenos Aires to Support Economic Development
Sexuality-Celebrating Social Enterprises
'Coffee, Cake & Kink' Fosters Community and Conversation
Volunteer Perk Programs
Do Good Get Rewards is a Platform to Recognize the Help of Non-Profits
Human Development Non-Profits
Dreaming Out Loud Fosters Impact-Driven Social Enterprises in DC
Olympic Sunglass-Wearing Animals
Ryan Lochte Pumps Out Photographs of Pets Adorned with Shades
Ethically Focused Digital Companies
Datse Multimedia Productions Works with NGOs & Social Business
Reusable Green Sacks
RuMe Creates Bags That are Stylish and Eco-Friendly
Local Leadership Projects
International Development Exchange was Founded in 1985
Artisan-Empowering Training Centers
Afghan Action Teaches Young Men and Women Weaving and Sewing
Convenient Contraceptive Deliveries
The Dollar Rubber Club Will Deliver Condoms to Your Home
Scholarship Sunnies
Blenders Eyewear Supports College Education for U.S. Youth
Youth Innovation Mentorships
Startup Corps Engages Students in Social Enterprise in Philadelphia
Altruistic Aromatic Decor
Chilanthropy Candles are Both Relaxing and Philanthropic
Health-Promoting Pet Food
OrganiPets Uses Local and Hypo-Allergenic Ingredients
Massive Electronic Advertisers
The AQUOS 90-Inch Screen is Perfect for Big Promotion
Design Solutions for Purpose
Cause Creative Offers Marketing Services for Charities
Community Health Commitments
Alliance of Chicago Has Been Serving Low-Income Communities Since '97
Camille van Gestel, Co-Founder and Business Director of WakaWaka (INTERVIEW)
Safe Light Sources
Maintenance Services Co-ops
Self-Reliance Solutions Creates Employment Opportunities in Toronto
Fuel Addiction Infographics
America's Addiction to Oil is Revealing
Farmer-Funded Fiber Companies
Alpaca United is a Textile Business Changing the Game
Micro-Lending Web Platforms
Lendwithcare.org Works with The Co-operative
Socially Responsible Consulting Companies
The TREES Group Partners With Disadvantaged Businesses
Positive Impact Promo Products
Ad Spice Promotional Marketing Uses Earth-Friendlier Products
Creative Power Forums
The Social Business Conference 2012 Featured Muhammad Yunus
Bystander Bullying Advice Charts
Discover Ways to Stop Street Harassment in This Infographic
Educational Celebrity Insect Films
The Burt’s Bees Campaign Stars Actress Isabella Rossellin
Crowdsourced Peace-Promoting Anthems
Peace Mix UK is Creating a Unique Musical Opportunity
Soldier-Supporting Office Supplies
Veterans Ink Donates to Non-Profit Operation Once in a Lifetime
Rewards-Based Environmental Causes
The Mutual Social Enterprise is an Online Charity Community
Surplus Gift Collaborations
'Agence du Don en Nature' Works with Corporations to Redistribute
First Date Navigation Charts
Alex Cornell's Dating Infographic Sorts Out Romantic Destinations
Rubber-Promoting Rap Videos
Cassidy Creates a Video for His Condom Style Song
Veteran Support CICs
'About Turn' is a Community Interest Company Assisting Armed Service Members
Sustainable Surf Tourism
WAVES for Development Offers Community-Based Volunteer Programs in Peru
Empowering Social Services
All Inclusive Disability Consultants CIC Promotes Unbiased Employment
Educationally Empowering Quilts
Baba Blanket Supports and Helps Girls in Ghana Finish High School
Sustainability Consulting Services
Anderson Brown Helps Companies Embrace Benevolent Business
Local Time Banking Communities
Hour Exchange Portland Has Residents Trading Services
For-Profit Ecological Restoration
Accion Verde Plants Trees in Tactical Areas of Colombia
Campus-Based Social Action Facilities
Student Hubs Helps Pupils Connect with Meaningful Causes
Social Production Initiatives
The Middle Class Financial Empowerment Project Focuses on Wealth
Global Logistics Social Businesses
Agility Offers Expert Commercial Services Around the World
Co-op Representatives
The Canadian Co-operative Association (CCA) Brings Members Together