Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Batlow Premium Cider Stems from the Australian Co-Operative

 - Mar 15, 2012
References: facebook & springwise
While social enterprises like FoodCycle use surplus to feed local communities, Batlow Premium Cider does something different with its food waste: a refreshing beverage with 5.5. percent alcohol.

The product stems from Batlow Apples, an Australian farmers' co-op that has been around for decades. And of course, that's where the apple waste is sourced from.

Springwise noted that because the brand has been around since 1922, "producing the cider under the same name should require less marketing effort and spend than one would usually associate with the launch of a new alcoholic beverage."

Contact Information
Batlow Premium Cider website
Batlow Premium Cider on Facebook
Batlow Premium Cider on Twitter