From Viral News Services to Retail Beacon Platforms

By: Jana Pijak - Feb 22, 2015
These February 2015 business trends range from viral news services to retail beacon platforms that enhance the shopping experience of consumers. In the retail sector, the month's key ideas include predictive shopping apps and tech-infused fitting rooms that connect shoppers with customer service reps while giving them access to stock and sizing info.

On the manufacturing front, 3D printing is only becoming more popular as design-it-yourself printing shops and 3D printing stations become a go-to resource for both small and established businesses.

When examining the month's marketing patterns, these February 2015 business trends include minimalist branding initiatives and experiential retail concepts that transform the way one experiences e-commerce. Whether experimenting with simulated or predictive tech, businesses are moving toward the future with the help of forward-thinking and convenience-focused innovations.