The Vitruvi Fragrances are Inspired by Global Daily Rituals

By: Bianca Bartz - Jan 25, 2015
References: vitruvi
Vitruvi is a luxury aromatherapy company that uses inspiration from ancient botanical practices to create products that support health centers in developing countries.

Vitruvi was founded by Sara Panton, who has a background in global health and medicine, and her brother Sean Panton, who studied business, after they became deeply fascinated with the way scent affects the brain.

In 2014, the siblings combined their skills to create an ethical aromatherapy collection inspired by daily rituals, and have since explored botanical practices around the world.

Vitruvi products use only high-grade essential oils sourced from over 17 counties that are gathered in small batches and bottled in environmentally friendly packaging. The company is 100% against animal testing and is dedicated to the preservation of culture and they are passionate about providing healthcare in developing countries.

The name Vitruvi was inspired by the Roman architect Vitruvius who stated that everything designed should have: Utilitas, Firmitas and Venustas; that is, it must have utility, functionality and beauty. Sara and Sean aim to apply the same attention to detail in the creation all their products so they are as functional as they are beautiful.

The Rituals Collection is a series of seven naturally pure formulas designed to leverage the senses for a specific part of the day. From waking to working, meditating to sleeping, each of the strategically blended Vitruvi fragrances was created intentionally to elevate your routine.