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High-Fiber Keto-Certified Tortillas

The Mission Foods Zero Net Carbs Tortillas Come in Two Flavors

— September 28, 2022 — Marketing
The Mission Foods Zero Net Carbs Tortillas are a new product range for consumers looking to enjoy some of their favorite recipes in a lifestyle-conscious way.

The tortillas are characterized by their zero sugar, zero net carbs recipe that's high in fiber and Keto-certified, while also being low in calories. Crafted with quality ingredients, the tortillas come in two flavor options including Original and Sundried Tomato Basil, which are perfect for a range of uses. The flavor-rich tortillas are part of a wider shift towards low-carb food products as consumers seek to reduce their intake for diet or lifestyle purposes.

CEO Juan Gonzalez commented on the new Mission Foods Zero Net Carbs Tortillas saying, "Shoppers are increasingly seeking foods that are low in carbohydrates and sugar. Mission Foods has once again set the bar by offering healthy products that help consumers meet their nutritional goals with the same great flavors they have come to expect from the brand.”
Trend Themes
1. Low-carb Food Products - There's a wider shift towards low-carb food products as consumers seek to reduce their intake for diet or lifestyle purposes, presenting opportunities to create healthy and flavorful products that cater to this demand.
2. Keto Certification - Keto certification is becoming increasingly important as more consumers adopt the keto lifestyle, offering opportunities to develop and market keto-certified products that cater to this market.
3. High-fiber Foods - There's a growing demand for high-fiber foods which provide health benefits including aiding digestion and reducing the risk of chronic diseases, presenting opportunities to develop products that cater to this demand.
Industry Implications
1. Food and Beverage - There's an opportunity for the food and beverage industry to develop and market low-carb, keto-certified, and high-fiber products that cater to health-conscious consumers.
2. Celiac and Gluten-free - The gluten-free market can take advantage of the keto-certified high-fiber tortillas that meet the dietary needs of consumers with celiac or intolerance to gluten.
3. Fitness and Wellness - Fitness and wellness industries can leverage the growing demand for low-carb, keto-certified, and high-fiber products by incorporating them into their health and wellness programs, catering to their health-conscious consumers.
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