Following the 2007 debut of their cucumber flavored soda drink, Pepsi Japan just recently released a new yogurt flavored Pepsi drink called Pepsi White. The pop combines the smooth and refreshing taste of yogurt with cola. So if you are in Tokyo, run, don't walk, to your nearest convenience store, it is only available for a limited time.
Implications - In recent times, consumers have began to change their diet to be more healthy due to rising concerns of obesity and diseases. Pepsi White compliments the food that consumers are currently eating by making it more appealing to health-conscious consumers. Businesses have to make their products reflect consumers' current habits in order to gain attention in their market and have successful product lines.
Yogurt Flavored Pop
More Stats +/-
Ice Cucumber Soda
Shifting Aesthetic Wall Mirrors
Upgraded VIP Reward Programs
Self-Inflating Air Beds
Food Court Smoothie Bowls
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Pepsi White in Japan
- By: eirajelOct 22, 2008 Updated: Apr 20 2011