These Wonder Bread sneakers are perhaps the most puzzling pair of kicks I have come across in a long time. Sure, you see shoes designed after a lot of things, but bread? Really?
Maybe the muses of shoe design were a little lacking that week or maybe someone was just really enjoying a good Wonder Bread sandwich that day.
Implications - Incorporating nostalgic appeal into a product translates well throughout many industries. Strategically using nostalgia to market a product or service reminds consumers of a simpler time associated with positive feelings. Savvy companies will capitalize on this feeling, encouraging consumers to revisit their childhood, kick back and enjoy whatever product is being offered.