The wine industry is so expansive that tracking new and emerging patterns can be somewhat laborious; however, there is such an abundance of valuable inspiration that no trend can be overlooked. From alternative packaging techniques to eco-conscious wineries, the Wine Trend Report covers the most contemporary innovations coming from the wine sector.
In the last year, wine has rivaled spirits, beer and liqueurs for consumer affection. With cutting-edge technology, wineries are now producing eco-wines, which use environmentally friendly ingredients and reduce the impact on the ecosystem. There are also many inventive designs, packages and brands of wine that experiment with advertising, marketing and branding.
Use our research to isolate key changes and identify new opportunities in the wine industry, allowing you to adjust strategy to fit consumer needs and demands.