Geometric Paper Face Masks

The 'Willy' Face Mask is Made from Household Materials

The 'Willy' face mask has been designed by Davide Esposti as a homemade facial covering that could be easily constructed with items found around a household. The mask is a low-cost, disposable solution that is constructed using a CAD cardboard stamp that enables it to fit securely over the face to cover the nose and mouth to prevent droplet transmission. The designer used a series of elastics to finish the mask and keep it in place on the face, which enhances its ability to be customized by using more or less materials to suit users of all sizes.

The 'Willy' face mask comes as one of a growing number of crafty products being designed in response to the ongoing COVID-19 pandemic to help curb the spread.

Homemade Face Masks
The trend of DIY, homemade face masks is disrupting the traditional market and creating opportunities for craft-focused businesses.
Low-cost Solutions
Low-cost, disposable facial coverings made from household materials represent a disruptive innovation opportunity for the medical and personal protective equipment industries.
Customizable Mask Designs
The trend of customizable mask designs presents an opportunity for the fashion industry to incorporate facial coverings as a new style accessory.

Where This Applies

Craft Industry
The growing trend of DIY, homemade face masks is disrupting the traditional market and creating opportunities for craft-focused businesses.
Medical Industry
The trend of low-cost, disposable facial coverings made from household materials represents a disruptive innovation opportunity for the medical industry.
Fashion Industry
The trend of customizable mask designs presents an opportunity for the fashion industry to incorporate facial coverings as a new style accessory.
SCORE
5.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 80%
Freshness 9%