Different countries of the world serve up alcoholic drinks with distinctive flavors, and Westerham Brewery beer is an experiment to unite two different European cultures.
The Kent makers collaborated with master brewer Markus Lotz to produce a German beer based on timeless local techniques. By enlisting the help of D. Studio to develop the new brand identity and packaging, the British company asserted that its range of beverage varieties would essentially be "German beer" with a "Kent accent."
Personifying the concept of expatriation, the design firm took the root of each German brew variety's name and adapted it to read English expressions and pop culture references. Westerham Brewery beer has a delightful dual citizenship that's communicated on the label, and within the bottle.
Playful Translation Packaging
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