Summery Melon Yogurts

Chobani's Watermelon Yogurt is Refreshing and Protein-Rich

Chobani's line of Blended yogurts includes an exotic range of flavors like Lemon, Coconut and Key Lime, as well as an all-new Watermelon yogurt flavor. The product blends yogurt and fruit together, providing a satisfying seasonal taste and numerous health benefits. The limited batch 140-calorie Watermelon yogurt is a rich source of calcium and protein that offers a light and refreshing way to fuel up on the go.

The fruit and seeds of a watermelon are now appearing as feature ingredients in a range of food and drink products, including detox waters and seed butters. As well as providing a flavor that's purely refreshing, these products make the most of the vitamins and minerals that the melon can offer and introduce the fruit as a potent new superfood.

Fruit-infused Products
Companies can explore infusing different fruits in their products to create unique tastes and health benefits.
Superfood Advantage
The use of watermelons as a potent superfood can be incorporated across various food and beverage products
Health-conscious Snacks
Snack companies can explore healthy, protein-rich options like yogurt with different fruit flavors.

Who This Affects Most

Food and Beverage
Companies can leverage incorporating watermelon and other fruits into their products to expand their food and beverage offerings.
Wellness and Health
The infusion of different fruits and utilizing them as a superfood can benefit wellness and health companies.
Snack Food
Snack food companies can expand their offerings with mini yogurt cups infused with different fruit flavors for a healthier option.
SCORE
3.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 70%
Activity 12%
Freshness 8%