The Ban.do X Corita Vote Pin Raises Proceeds to When We All Vote
Jana Pijak — November 11, 2020 — Social Good
References: whenweallvote.org & bando
The Ban.do X Corita Vote pin is a statement accessory that encourages voter participation while raising funds for charity. Sales from the signature vote pin will raise proceeds to When We All Vote, an organization dedicated to increasing participation in elections while closing the race and age voting gap.
When We All Vote also encourages voter literacy and provides access to registration info and knowledge of voter rights to ensure one's voice is heard. Teaming up with lifestyle e-retailer Ban.do and jewelry brand Corita, the organization looked to reach Gen Z and Millennial voters with this fun pin.
The collaborative pin is made of brass metal that spells out "vote" in cursive text. The metal is accented with Czech Crystal baubles while a convenient pin closure ensures a secure wear.
When We All Vote also encourages voter literacy and provides access to registration info and knowledge of voter rights to ensure one's voice is heard. Teaming up with lifestyle e-retailer Ban.do and jewelry brand Corita, the organization looked to reach Gen Z and Millennial voters with this fun pin.
The collaborative pin is made of brass metal that spells out "vote" in cursive text. The metal is accented with Czech Crystal baubles while a convenient pin closure ensures a secure wear.
Trend Themes
1. Election-themed Fashion - Collaborating with charitable organizations to incorporate social purpose into fashion and drive voter engagement.
2. Fundraising Merchandise - Creating merchandise that supports the causes and aims of non-profit organizations.
3. Voter Literacy Campaigns - Educating the public about voting and their rights through targeted campaigns to increase turnout and close voting gaps.
Industry Implications
1. Fashion - Collaborating with non-profit organizations to incorporate social purpose into fashion and drive voter engagement.
2. Jewelry - Creating merchandise that supports the causes and aims of non-profit organizations.
3. Non-profit - Educating the public about voting and their rights through targeted campaigns to increase turnout and close voting gaps.
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