Vodka pairings are taken to the next level thanks to a collaboration between Grey Goose and Joy Wilson — an experienced cookbook author and the mastermind behind the ultra-aesthetic-friendly Drake On Cake. The partnership boasts a recipe for a Grey Goose Vanilla Bean and Lemon Curd Celebration Cake, as well as a few cocktail suggestions.
Both parties were focused on producing the most flavorful cake and vodka pairing. In the style of Drake On Cake, the dessert will measure at eight inches and will boast three layers when baked. An alcoholic component is suggested for the frosting in the form of one tablespoon of Le Citron Grey Goose Vodka.
What the campaign highlights, however, are the vodka pairings. These include a 'Time to Shine Martini' that is berry-infused, 'Under My Umbrella' featuring grapefruit juice, and 'Afternoon Social' with earl grey tea and lemonade.
More Stats +/-
Fashion Retailer Vodka Branding
Sub-Zero Cocktail Tap Systems
French-Themed Vodka Pop-Ups
Customizable Boozy Gift Boxes
French Riviera-Inspired Pop-Ups
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.