The Vizzy Live Proudly Registry was created in honor of Pride Month and with its creation, Vizzy Hard Seltzer is supporting the transgender and nonbinary communities by offering an alternative to traditional gift registries. The online gift registry is a place where people can create a wish list of items for their allies and friends. To create the registry, the hard seltzer brand worked with four trans- and queer-owned businesses to feature items like pride streetwear, chest binders, cosmetics, gender-fluid clothing and more.
To kick off the launch of the registry, Vizzy is giving 50 people the chance to get $500 toward the purchase of items on their registry. Additionally, Vizzy is committing $25,000 to the National Center for Transgender Equality.