KAPOWDER, a health and wellness company that specializes in natural powders and drops, offers the Vitality multivitamin.
The versatile superfood powder is formulated with 13 key ingredients that aim to flush out toxins and preserve the body's natural collagen levels. This includes a selection of green ingredients, such as matcha, alfalfa, barley grass, and chlorella. Together, these ingredients help to nourish the skin from within, while also offering a boost of sustainable energy. This makes the powder the perfect accompaniment to a morning smoothing, and can also be mixed into coconut water for a hydrating pick me up.
KAPOWDER recommends users pair Vitality with its Saviour supplement to further increase collagen production and support healthy skin, hair, and nails.
Image Credit: KAPOWDER
Why This Trend Is Growing
- Superfood Powders
- Opportunity for companies to create versatile, clean label powders with targeted health benefits.
- Collagen-boosting Supplements
- Opportunity for companies to offer supplements formulated with ingredients that increase collagen production to support healthy skin, hair, and nails.
- Natural Energy Boosters
- Opportunity for companies to create functional products that offer a sustainable energy boost without relying on caffeine or artificial ingredients.
Industries Being Reshaped
- Health and Wellness
- Opportunity for companies to innovate and create natural and clean label products that promote overall health and wellness.
- Natural Beauty
- Opportunity for companies to create beauty supplements and powders that support healthy skin, hair, and nails from within.
- Functional Foods and Beverages
- Opportunity for companies to create functional food and beverage products that offer targeted health benefits through the inclusion of natural ingredients.
