Speakset is a UK video calling service start-up that aims to make its platform extremely easy to use, especially by seniors. Rather that requiring its users to have a computer or a smartphone, this Skype-like service operates right out of a TV—although a computer or a laptop may also be used to make calls. The Speakset box is designed to be a plug-and-play device that is set up next to a TV and comes with a remote that has only seven buttons on it, which have been scaled-up and color coded for ease of use.
Since many seniors often live away from family members, in clinical trials, Speakset has been proven to improve quality of care, connection and reduce remission rates for those who suffer conditions like dementia and Alzheimer's.
What's Driving This Trend
- Simplified Video Calling
- Disruptive innovation opportunity: Develop video calling platforms that are specifically designed for seniors, with simplified interfaces and easy-to-use features.
- Tv-based Communication
- Disruptive innovation opportunity: Create communication services that operate directly through TVs, providing an accessible and familiar interface for seniors without the need for additional devices.
- Improved Senior Care
- Disruptive innovation opportunity: Combine video calling technology with healthcare services to enhance quality of care, connection, and reduce remission rates for seniors affected by conditions like dementia and Alzheimer's.
Who This Affects Most
- Telecommunications
- Disruptive innovation opportunity: Innovate in the telecommunications industry by developing video calling platforms and services tailored specifically for seniors, providing them with simple and accessible communication solutions.
- Technology Hardware
- Disruptive innovation opportunity: Create TV-based communication devices that can be easily set up and used by seniors, removing the need for complex computer or smartphone operations.
- Healthcare
- Disruptive innovation opportunity: Integrate video calling platforms into healthcare systems, enabling remote communication and care for seniors, particularly those suffering from dementia and Alzheimer's.
