German artist Anna Blessmann launches the first season of her versatile workwear collection. Dubbed 'A Plan Application,' the line-up of clothing is meant to be style-forward, functional and independent of the fast fashion industry. In other words, the artist focuses on creating a minimalist and practical collection that "can be built upon each season."
The inaugural installment of versatile workwear is made with creatives in mind. The silhouettes in the A Plan Application collection are logoless, utilize a subdued color palette and are meant to be elegant, reductive and referential.
Prior to the launch of her first line-up of minimalist and versatile workwear, Anna Blessmann discussed the project with British artist Peter Saville and American designer Virgil Abloh — two creatives who saw the potential in the seasonless fashion collection.