VELO7 Cycle Shop's Design is Inspired by Bicycle Frames
Joey Haar — September 5, 2017 — Art & Design
References: archdaily
For those who truly love bicycles, VELO7 Cycle Shop is a dream come true. Not only is the shop full of high end cycling gear, but its very design is inspired by the bicycle, embracing the aggressive triangle that makes up the classic bicycle frame shape.
The design studio behind VELO7, mode:lina, opted to infuse the bicycle shop with triangles wherever possible. Not only are the various shelves and display cases angled to jut out into the space, but the shop is also covered in graphic designs that riff on the triangle. Further, the overhead fluorescent tubes that light the space are arranged into sets of three, forming triangles themselves.
In terms of chromatics, the shop mostly includes a stark black and white aesthetic, offset only by raw plywood that makes up the display areas.
The design studio behind VELO7, mode:lina, opted to infuse the bicycle shop with triangles wherever possible. Not only are the various shelves and display cases angled to jut out into the space, but the shop is also covered in graphic designs that riff on the triangle. Further, the overhead fluorescent tubes that light the space are arranged into sets of three, forming triangles themselves.
In terms of chromatics, the shop mostly includes a stark black and white aesthetic, offset only by raw plywood that makes up the display areas.
Trend Themes
1. Triangular Store Designs - Opportunity for retailers to embrace triangular designs and incorporate them into their store layouts, creating visually striking and unique spaces.
2. Aesthetically-inspired Retail Spaces - Retailers have the opportunity to draw inspiration from specific themes or objects, like bicycles, to create cohesive and visually appealing store designs that resonate with customers.
3. Geometric-themed Visual Merchandising - Opportunity for retailers to incorporate geometrical patterns and shapes, such as triangles, into their visual merchandising displays, adding a modern and unique touch to product presentations.
Industry Implications
1. Retail - Retailers can leverage innovative store designs to create immersive and memorable shopping experiences, attracting customers and differentiating themselves from competitors.
2. Interior Design - Interior designers can explore the use of thematic elements, like particular shapes, and incorporate them creatively into commercial spaces, providing clients with visually captivating and on-brand designs.
3. Visual Merchandising - Visual merchandisers have the opportunity to experiment with geometric-themed displays, using shapes like triangles to create visually compelling product presentations that capture customers' attention.
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