For Childhood Cancer Awareness Month in September, Green Giant unveiled a limited-edition packaging design for its Veggie Tots that features artwork by young patients.
Rather than featuring potatoes as a base, these healthy, alternative tots from Green Giant's award-winning Veggie Swap-Ins line are packed with one full serving of broccoli, plus cheese and no artificial flavors.
As of the fall, consumers will be able to get their hands on the special bags of Green Giants Veggie Tots with artwork by four-year-old Abby and 13-year-old Bailey. In addition to raising awareness through packaging design, the owner of the Green Giant brand donated $350,000 to the organization to help St. Jude Children's Research Hospital and its dedication to fighting childhood cancer and life-threatening diseases.
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