Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,330 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,330 cutting edge ideas.

Vegan Whipped Cream Updates

Starbucks UK Updated Its Plant-Based Offerings with This Sweet Topping

— September 23, 2020 — Lifestyle
Plant-based consumers can rejoice after the announcement of Starbucks' vegan whipped cream, which offers conscious consumers and those with dietary restrictions the opportunity to upgrade their sweet drinks.

This announcement comes on the heels of the iconic coffee chain expanding its alternative milks to offer oat milk. Now equipped with everything one might need to enjoy a guilt-free vegan beverage, Starbucks is positioned to serve as the go-to coffee joint for an entirely new demographic. This news makes things even more exciting as the fall season begins, and Starbucks begins to sell its seasonal favorite Pumpkin Spice latte.

Currently, Starbucks' vegan whipped cream is being tested in the United Kingdom from September 25 to November 4.

Image Credit: Starbucks
Trend Themes
1. Vegan Whipped Cream - The introduction of vegan whipped cream opens up new possibilities for plant-based desserts and beverages.
2. Alternative Milks - The expansion of alternative milk options, like oat milk, presents opportunities for coffee shops and food brands to cater to the growing demand for dairy-free alternatives.
3. Seasonal Favorites - Offering seasonal favorites like Pumpkin Spice latte with vegan whipped cream allows coffee chains to capture the attention of health-conscious consumers during festive periods.
Industry Implications
1. Food & Beverage - The introduction of vegan whipped cream and alternative milk options presents opportunities for innovative plant-based products in the food and beverage industry.
2. Coffee Shops - Coffee shops can capitalize on the growing demand for plant-based options by offering vegan whipped cream and alternative milks to cater to a broader consumer base.
3. Dairy-free Products - The introduction of vegan whipped cream and alternative milks provides an opportunity for the dairy-free products industry to expand its offerings and capture a larger market share.
1.1
Score
Popularity
Activity
Freshness