MOT MAG is a vegan lifestyle magazine that takes a more radical approach to inspire conscious living. The digital magazine publishes quarterly editions, which tell stories from alternative perspectives, featuring a variety of provocative topics that ultimately draw attention to world culture, sustainability and responsible choices that "benefit humanity and our planet."
MOT MAG is targeted towards "young spirited people who are educated, individualistic, and crave authentic and meaningful life experience." The online magazine reports on plant-based living, while making efforts develop profiles highlighting whistle-blowers and activists from within the community. However, the Los-Angeles based company does not limit itself to local content, as it also focuses on globally connected issues that touch on topics like the benefits of spirituality and world music.
The publication is a digital expression of a budding culture which values individualism, alternative living and sustainable choices.