The Eat Just vegan egg substitute is arriving onto the menu at more than 500 Dicos locations in China in a move that will provide patrons with an easy way to incorporate the plant-based product into their diet. The announcement will see the Just Egg folded egg product being used to replace the egg patty used by the QSR brand in its various menu offerings. This move is likely to set a precedence in the market and increase the popularity of vegan foods products in the market.
CEO of Eat Beyond Patrick Morris spoke on the launch of the Eat Just vegan egg substitute into Dicos saying, "To have a leading quick-service restaurant exchange an animal-based product for a plant-based product across several of its regular menu offerings is a first in the industry. It is also exciting to see one of China’s leading restaurants embracing more sustainable, plant-based options. This is a leading indicator that tells me we are likely to see this trend continue.”
Image Credit: Eat Just