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Spiced Sparkling Indian Refreshments

The Urban Rajah Sparkling Drinks Have No Added Sugar

— September 25, 2019 — Marketing
The Urban Rajah sparkling drinks have been created as a new line of refreshments created by Ivor Peters that offer an alternative flavor profile for consumers to enjoy in place of other soda options.

The drinks all have an Indian-inspired flavor that integrates spicy, savory and sweet flavors into the mix to make them ideal for enjoyment on their own or with a freshly prepared meal. The drinks are 100% natural, contain zero added sugar and come in three flavor options including Fiery Mint Ginger Beer with a touch of cinnamon, Crispy Lime & Cucumber with a hint of cardamom and Juicy Mango & Papaya with savory turmeric.

The Urban Rajah sparkling drinks will be supported by an expansive marketing campaign across TV, digital platforms and publishing platforms.
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