Unlocked by Coffee Mate is a new line of coffee creamers that are specifically designed to balance out the bitterness of traditional black coffee and add richness and creaminess to beverages. Unlike many flavored creamers on the market that boast ultra-decadent, dessert-inspired or novelty flavors, these ones takes the form of coffee-flavored coffee creamers. The varieties themselves are inspired by different kinds of coffee blends so there are types like Classic Colombian and Italian Espresso Roast for coffee lovers to choose from.
The coffee-flavored coffee creamers help to enhance, rather than distract from, the unique traits of popular coffee blends. The packaging designs for the creamers vibrantly depict what a splash of creamer adds in terms of flavor and richness.
Image Credit: Nestle SA
What's Driving This Trend
- Balancing Bitterness
- Opportunity for developing products that balance the bitterness of traditional black coffee with added richness and creaminess.
- Coffee-inspired Flavors
- Opportunity to create coffee-flavored creamers that enhance the unique traits of different coffee blends.
- Vibrant Packaging Designs
- Opportunity to design packaging that visually communicates the added flavor and richness creamers bring to coffee.
Who This Affects Most
- Beverage
- Innovation possibilities for coffee creamer companies to develop coffee-flavored creamers that enhance the aroma and taste of coffee.
- Food
- Potential for food manufacturers to explore different coffee-inspired flavors to create creamers that elevate the coffee drinking experience.
- Packaging
- Opportunities for packaging companies to create visually appealing designs that showcase the added flavor and richness of coffee creamers.
