Retailer Rich People Things sells these amazingly unique surfboard designs crafted entirely out of cork. Surfers looking to shell out a few extra dollars can enjoy ordering a cork surfboard from Rich People Things and having the board entirely handcrafted and shipped directly to their door.
Rich People Things designs these incredible natural surfboards using wine corks. The boards come with an innovative mesh-like design thanks to the positioning of these circular wine corks. The corks are stacked together to leave little circle spaces making this board super light-weight and durable. While these boards look visually appealing, they come with a hefty price tag of over $3,000 for even the smallest board design. If you're interested in picking up a board consumers are encouraged to place an order five months in advance.
Why This Trend Is Growing
- Handmade Cork Surfboards
- Disruptive innovation opportunity: Explore the market potential for eco-friendly and sustainable surfboards made from unconventional materials like cork.
- Innovative Mesh-like Design
- Disruptive innovation opportunity: Develop new lightweight and durable products by utilizing a mesh-like design made from stacked circular objects.
- Luxury Surfboard Market
- Disruptive innovation opportunity: Identify opportunities to target affluent surfers with high-end surfboard designs and customization options.
Industries Being Reshaped
- Retailer Industry
- Disruptive innovation opportunity: Create a niche market by offering unique and eco-friendly products like handmade cork surfboards in the retail industry.
- Wine Industry
- Disruptive innovation opportunity: Collaborate with wine producers to repurpose wine corks and create innovative products like cork surfboards, tapping into sustainability trends.
- Sports Equipment Industry
- Disruptive innovation opportunity: Drive innovation in the sports equipment industry by exploring unconventional materials and designs for surfboards, catering to diverse consumer preferences.
