SOD is a unique dish rack, from the brilliant Austin-based design company Finell that combines both modern and natural outdoor aesthetics into a sleek package.
Unlike other turf-inspired dish racks, the SOD drying rack is special in that it forgoes any tackiness and instead focuses on being a stylish product of modern home decor. SOD is made with a powder-coated aluminum tray, and silicone spikes that are available in either green or gray. While SOD is certainly a unique dish rack, it is also a luxury one, as it will cost you $140.
If you feel like your kitchen has too much of a sterile feel, and want to add a touch of the outdoors, then the SOD drying rack will certainly do the trick.
Why This Trend Is Growing
- Natural-inspired Dish Racks
- There is an opportunity for designers to create other dish racks inspired by natural elements such as grass, flowers, or branches.
- Luxury Kitchen Accessories
- There is a trend towards unique, high-end kitchen accessories such as the SOD dish rack, which opens up opportunities for new luxury kitchen products.
- Powder-coated Aluminum Design
- The success of SOD's modern design may inspire more companies to use powder-coated aluminum in their products to achieve a similar sleek aesthetic.
Industries Being Reshaped
- Home Decor
- SOD's unique design makes it a fit for the home decor industry, where there is potential for similar products inspired by outdoor elements to be created.
- Kitchen and Diningware
- SOD's main function as a dish rack places it in the industry of kitchen and diningware which could lead to the creation of more stylish and functional pieces for the modern home.
- Powder-coating and Aluminum Manufacturing
- As powder-coating and aluminum become popular materials for high-end design products like the SOD dish rack, there may be opportunities for innovation and growth in these industries.
