Gin is perhaps one of the most innovated spirits in the world and Surrey-based distillery The Gin Kitchen has recently partnered with Lingfield Park racecourse to create a turf-infused gin. Created exclusively for the racecourse, the turf-infused gin utilizes botanicals sources from the Lingfield Park estate, including Bramley apples, lavender, rosehip, lemon mint, and turf from the track. According to Kate Gregory, co-founder of The Gin Kitchen, “we’re thrilled with the results; we’ve never used turf before but loved the idea – we had no idea how good it would taste!”
The new turf-infused gin will be served at bars on the racetrack and a bottle will be given to victorious owners alongside two Lingfield Park balloon gin glasses.
Image Credit: The Gin Kitchen
What Makes This Trend Stand Out
- Innovative Gin Flavors
- The creation of turf-infused gin demonstrates the continued innovation in the gin industry, highlighting opportunities for other unique botanical blends.
- Collaboration in Beverage Industry
- The partnership between distilleries and venues like Lingfield Park racecourse presents possibilities for collaborations between different players in the beverage industry to create exclusive products.
- Event-specific Drinks
- The concept of developing a gin exclusively for a specific event or venue showcases the growing trend of tailoring beverages to enhance the overall experience for event attendees.
Sectors Adopting This
- Distilleries
- Distilleries can explore the use of unconventional ingredients and collaborate with event venues to create unique and exclusive gin flavors.
- Hospitality and Event Management
- Hotels, restaurants, and event management companies can curate specialized beverage offerings by partnering with distilleries to create event-specific drinks.
- Beverage Manufacturing and Distribution
- Companies in the beverage industry can tap into the trend of innovation in gin flavors by exploring unusual botanicals and partnering with distilleries to bring novel products to market.
