Yogurt Puree Tubes

Bolthouse Farms' Tubes of Fruit for Kids Blend Fruit Puree and Yogurt

These all-new snacks for kids from Bolthouse Farms introduce a new way to enjoy tubes of fruit. Rather than taking the form of a fruit puree or a tube of yogurt, these new Fruit Tubes provide a hybrid of both types of mixtures.

Mango-banana, strawberry-banana and blueberry-raspberry are a few of the fun flavors that make it easy for kids to fuel up on the go with a mini tube. As well as being a handy portable snack, these ones are ideal for boosting one's intake of protein and calcium, without spiking sugar levels. These rich fruity snacks are sold in the refrigerated section at stores, making them ideal options for packed lunches and on-the-go snacks.

Portable snacks that are sold in tubes and squeezable pouches are being favored by consumers who desire utensil-free eating experiences.

Tube Snacks
The rise of tube snacks offers opportunities for companies to create innovative, convenient, and utensil-free eating experiences.
Hybrid Food Products
The emergence of fruit and yogurt hybrid products presents a disruptive opportunity for companies to combine different food categories and offer novel flavor experiences.
Protein and Calcium Boosters
The demand for portable snacks that are rich in protein and calcium provides an opening for companies to develop nutritious and convenient options for busy individuals.

Who This Affects Most

Food and Beverage
The food and beverage industry can explore the creation of tube snacks and hybrid food products to meet the growing consumer demand for convenient and innovative snacking options.
Children's Food
The children's food industry can tap into the popularity of tube snacks to offer fun and nutritious options that appeal to kids and their parents.
Health and Wellness
The health and wellness industry has an opportunity to develop portable snacks that provide protein and calcium to cater to health-conscious individuals who are always on the go.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 80%
Activity 20%
Freshness 8%