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Grayscale Suede Sneakers

Nike's Classic Air Max 1 Premium Receives a 'Triple Anthracite' Iteration

— November 8, 2018 — Fashion
Nike gives one of its signature sneaker silhouettes a tonal makeover entitled the 'Triple Anthracite' -- the Air Max 1 Premium receives a new soft gray palette as the latest addition to the roster. The retro sneaker model is complete in an all-over tonal design that coats the entire upper, lacing system, branding detail, midsole, and patchwork in the exact same hue.

The uppers get a soft makeover with a completion of suede fabric materials and some contrasting accents come in through subtle infusions of black nylon. This darker tone lines the model and the outsole differentiates slightly with its dark gray finish. The Triple Anthracite Air Max 1 Premium sneakers are now available for purchase at Caliroots and at select retail locations.
Trend Themes
1. Tonal Makeover - Disruptive innovation opportunity: Brands can explore tonal makeovers for their signature products to create a sleek and minimalistic aesthetic.
2. Suede Fabric - Disruptive innovation opportunity: Companies can experiment with suede fabric materials to add a premium and luxurious touch to their designs.
3. Contrasting Accents - Disruptive innovation opportunity: Incorporating subtle infusions of contrasting accents can add visual interest to products and elevate their overall design.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Footwear brands can leverage tonal makeovers, suede fabric, and contrasting accents to create unique and high-end sneaker designs.
2. Fashion Retail - Disruptive innovation opportunity: Fashion retailers can curate collections that feature sneakers with tonal makeovers, suede fabric, and contrasting accents to attract fashion-forward consumers.
3. Design and Material Suppliers - Disruptive innovation opportunity: Suppliers of design and material services can cater to the growing demand for tonal makeovers, suede fabric, and contrasting accents in the fashion industry.
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