Ben & Jerry's is now introducing consumers to a trio of Topped ice cream pints that boast a "spoonable" layer of milk or white chocolate on the top.
These new Ben & Jerry's varieties include flavors like Salted Caramel Brownie, Strawberry Swirled and Chocolate Caramel Cookie Dough, which boast additions like marshmallow swirls, chocolate chunks and chunks of cookies. The decadent treats remind of the Ben & Jerry's Core range, which includes a solid filling that runs through the center of an ice cream pint.
Alongside its newest range, Ben & Jerry's shared a guide to six different styles of enjoying its Topped ice cream treats, detailing personalities like 'The Perfectionist,' 'The Sharer' and even 'The Master of Self-Restraint.'
Key Themes Behind This Trend
- Spoonable Desserts
- Opportunity to innovate and create new spoonable dessert concepts with different flavors and toppings.
- Decadent Treats
- Opportunity to create indulgent desserts with unique textures and add-ins that enhance the overall experience.
- Interactive Dessert Experiences
- Opportunity to innovate and create desserts with interactive elements that allow customers to customize and personalize their experience.
Where This Applies
- Ice Cream
- Ice cream companies can innovate and offer different spoonable dessert options with various flavors and textures.
- Confectionery
- Companies in the confectionery industry can create decadent treats with unique textures and add-ins that appeal to consumers' desire for indulgent experiences.
- Hospitality
- Restaurants and cafes can offer interactive dessert experiences, allowing customers to add their own toppings and flavors to create a customized dessert.
