The unofficial Tic Tac commercial from director Crobin pushes the boundaries of contemporary advertising.
The 'Four Calories' skit certainly takes the cake in terms of weirdest and darkest commercial, even beating Orbit ads. New York-based director Crobin created the short skit. The video features all sorts of odd and discomforting scenes. From a man having a Tic Tac sucked from his belly to girl performing hula-hoop tricks for a bunch of suited men, the video isn't short on crazy. There are many disturbing aspects of this video that people will undoubtedly interpret as an allegory, which is what the creator of this video wanted.
The video pushes the boundaries of what advertisers and audiences are used to, and that's a good thing.