Prepackaged beverages that aren't carbonated, made with natural ingredients and that are free of added sugar are becoming increasingly demanded by consumers around the world, which the Thái Vegan Milk Teas provide. With branding designed by Ken Duong, the packaging features a gradient label that infuses a level of brightness into the product by playing with the color palette of the beverage itself.
The Thái Vegan Milk Tea branding intends to convey the natural, healthy nature of the product to the consumer by focusing on the vibrant color of the product itself. This makes it far easier for consumers to identify the product on store shelves in order to correlate the rich color of the beverage with the health benefits it offers.
Gradient Cold Tea Packaging
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