Many consumers are glued to their smartphone for business or leisure purposes which could prevent them from interacting with those around them, so the 'Theo' chat app has been developed to increase social communication.
The app works with a location-based functionality that lets users check in to chatrooms that are open for anyone in the area to enter. This lets users communicate with others in the same city, school or even building to chat with one another on common topics and beyond. Users can send one another private messages after connecting in the general chat space to talk one-on-one.
The 'Theo' chat app helps incite more socialization amongst digital natives who might not be as comfortable starting a conversation with a stranger face-to-face.