These New The North Face Japan Jackets Have GORE-TEX INFINIUM
Michael Hemsworth — November 27, 2020 — Fashion
References: goldwin.co.jp & hypebeast
These new The North Face Japan jackets have been unveiled to offer fashion-conscious consumers with a way to easily keep the elements at bay when heading out this winter. The jackets include the Q3 bomber and the Denali, which are both crafted with GORE-TEX INFINIUM material that is characterized by its ultra-protective functionality. This will enable the jackets to be perfect for wear in both rain and snow by keeping water completely out, while still enabling breathability.
The new The North Face Japan jackets come as two of a growing number of technical apparel styles that are being created by brands to help merge fashion-forward garments with rugged functions. This will help wearers to feel ready to tackle any kind of weather conditions without losing sight of their own style needs.
The new The North Face Japan jackets come as two of a growing number of technical apparel styles that are being created by brands to help merge fashion-forward garments with rugged functions. This will help wearers to feel ready to tackle any kind of weather conditions without losing sight of their own style needs.
Trend Themes
1. Fashion-forward Technical Apparel - The trend of creating technical apparel with stylish designs presents an opportunity for brands to merge fashion and functionality.
2. GORE-TEX INFINIUM Material - The use of GORE-TEX INFINIUM material in jackets offers a disruptive innovation opportunity for brands to provide ultra-protective outerwear that is breathable and weatherproof.
3. Weather-proof Fashion - The demand for weather-proof fashion items like bomber jackets presents an opportunity for brands to create stylish outerwear that can withstand various weather conditions.
Industry Implications
1. Apparel - The apparel industry can capitalize on the trend of fashion-forward technical apparel by creating stylish and functional garments.
2. Outdoor Gear - The outdoor gear industry can explore the use of GORE-TEX INFINIUM material to create disruptive weatherproof jackets that cater to fashion-conscious consumers.
3. Fashion - The fashion industry can tap into the demand for weather-proof fashion items by designing trendy bomber jackets that offer protection against the elements.
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