Luxe Bank Building Hotels

The Hotel Indigo in the Hague is a Playful and Vibrant Travel Option

Making its debut in the Netherlands, the Hotel Indigo has brought forward a youthful aesthetic that is still luxurious and comfortable.

Located in the former historic Dutch National Bank building in The Hague that was originally built in 1883, the property exudes history and classic design. The interior takes cues from the historic location, mixing restored details with modern touches of pop art-style. With luxe fabrics and high-end furniture, each guestroom creates an at-home aesthetic with contrasts from the unique common areas. The basement of the hotel was completely restored, keeping the original vault in place while restoring it to be an exciting guest experience.

The Hotel Indigo is a new a one-of-a-kind travel option that offers high-end food and unique experiences.

Youthful Luxe
Combining youthful aesthetics with luxurious comfort creates a disruptive innovation opportunity in the hotel industry.
Historic Restoration
Restoring historic buildings with modern touches presents a disruptive innovation opportunity in the hospitality sector.
Unique Experiences
Offering high-end food and unique guest experiences is a disruptive innovation opportunity in the hotel industry.

Who This Affects Most

Hospitality
The hospitality industry can leverage the trend of combining youthful aesthetics with luxurious comfort in hotel offerings.
Architecture
The architecture industry can explore the trend of restoring historic buildings with modern touches in their designs.
Food & Beverage
The food and beverage industry can tap into the trend of offering high-end dining experiences as part of unique hotel offerings.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 37%
Freshness 8%

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